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2022

Currency Update: Brands Commit to Transacting on iSpot in 2023, as NBCU Rolls Out The Currency CouncilRead at ispot.tv (opens in a new tab)
17 Nov 2022
Etsy Sends a Heartfelt Note “To the Travelers”Read at ispot.tv (opens in a new tab)
16 Nov 2022
iSpot Leads $16 Million Investment in TVision Insights to Expand Cross-Platform TV Currency Capabilities, Evolve Streaming TransparencyRead at ispot.tv (opens in a new tab)
15 Nov 2022
Diversity & Inclusion in TV Advertising – Risky or Rewarded in 2022?Read at ispot.tv (opens in a new tab)
8 Nov 2022
Samsung Ads Score During World SeriesRead at ispot.tv (opens in a new tab)
8 Nov 2022
Adweek Names iSpot the Hottest TV Measurement CompanyRead at ispot.tv (opens in a new tab)
2 Nov 2022
Which Candy Brands Scared Up TV Ad Impressions Before Halloween?Read at ispot.tv (opens in a new tab)
31 Oct 2022
Retail TV Ad RundownRead at ispot.tv (opens in a new tab)
27 Oct 2022
The Great Brand Redux: Adopting Purpose to Connect With New RelevancyRead at ispot.tv (opens in a new tab)
24 Oct 2022
Q3 TV Advertising RundownRead at ispot.tv (opens in a new tab)
19 Oct 2022
The Great Brand Redux: Extending Brand Relevancy Through Innovation and/or New AudiencesRead at ispot.tv (opens in a new tab)
4 Oct 2022
2022-23 TV Ad Season PreviewRead at ispot.tv (opens in a new tab)
28 Sept 2022
iSpot and DriveTime Win Advanced Advertising Innovation Award for Best Use of DataRead at ispot.tv (opens in a new tab)
21 Sept 2022
iSpot Inks Agreement with Conviva to Bring Network Streaming Data Into Cross-Screen Program and Ad Measurement PlatformRead at ispot.tv (opens in a new tab)
20 Sept 2022
iSpot Expands Agency Partnership Programs, Welcomes McAfee as SVPRead at ispot.tv (opens in a new tab)
16 Sept 2022
How Adobe Proves the Value of Cross-Screen TV AdvertisingRead at ispot.tv (opens in a new tab)
12 Sept 2022
The Great Brand Redux: Leveraging Past Campaigns With a New TwistRead at ispot.tv (opens in a new tab)
9 Sept 2022
Which Alcohol TV Ads Are Making a Splash in 2022?Read at ispot.tv (opens in a new tab)
7 Sept 2022
iSpot Taps Veteran Supervisory Statistician from U.S. Census Bureau Will Waldron as Vice President of ResearchRead at ispot.tv (opens in a new tab)
31 Aug 2022
Travel Industry TV Advertising Takes Off In 2022Read at ispot.tv (opens in a new tab)
18 Aug 2022
Americans React to Inflation References in AdvertisingRead at ispot.tv (opens in a new tab)
9 Aug 2022
Retail Focus: Kathryn Hahn Puts Amazon in Back-to-School SpotlightRead at ispot.tv (opens in a new tab)
5 Aug 2022
2022 TV Advertising Snapshot PreviewRead at ispot.tv (opens in a new tab)
4 Aug 2022
Victoria’s Secret’s Long-Anticipated Inclusivity Bid Is HereRead at ispot.tv (opens in a new tab)
21 Jul 2022
How to Ensure Your Video Creative Stands OutRead at ispot.tv (opens in a new tab)
14 Jul 2022
The State of DTC AdvertisingRead at ispot.tv (opens in a new tab)
11 Jul 2022
NBA Season TV Advertising RecapRead at ispot.tv (opens in a new tab)
24 Jun 2022
Cannes Lions 2022 Preview: Balancing Brand and CreativityRead at ispot.tv (opens in a new tab)
16 Jun 2022
Currency Update: CTV Verification InitiativeRead at ispot.tv (opens in a new tab)
13 Jun 2022
Betting on TV Advertising: Sportsbook Brands Expand Reach and ResonanceRead at ispot.tv (opens in a new tab)
8 Jun 2022
Results Under Pressure: Dove’s Emotional Postpartum CampaignRead at ispot.tv (opens in a new tab)
7 Jun 2022
Why Ad-Centric TV Measurement Is the FutureRead at ispot.tv (opens in a new tab)
3 Jun 2022
5 Key Questions for TV Advertisers Invested in StreamingRead at ispot.tv (opens in a new tab)
23 May 2022
Currency News: iSpot Partnership with Twitter and NBCURead at ispot.tv (opens in a new tab)
10 May 2022
How DriveTime boosted ROAS 26%Read at ispot.tv (opens in a new tab)
9 May 2022
TV’s Top Advertisers During the 2022 NFL DraftRead at ispot.tv (opens in a new tab)
3 May 2022
Goldman Sachs to Invest $325 million into iSpot.tv to Accelerate Modern TV Measurement CurrenciesRead at ispot.tv (opens in a new tab)
27 Apr 2022
A New Era of TV Measurement and Currency: Here’s What You Missed at This Year’s TV DisruptRead at ispot.tv (opens in a new tab)
25 Apr 2022
TV Ad Takeaways and Trends from Q1Read at ispot.tv (opens in a new tab)
15 Apr 2022
The Currency Momentum Continues: iSpot Joins WarnerMedia For Alternative Measurement Test-And-Learn Ahead of UpfrontsRead at ispot.tv (opens in a new tab)
7 Apr 2022
NBCU Makes iSpot First Nationally Certified Measurement Partner, Commits to Using iSpot as Currency for Upfront SeasonRead at ispot.tv (opens in a new tab)
28 Mar 2022
How The Trade Desk and iSpot Are Shaping the Future of CTVRead at ispot.tv (opens in a new tab)
23 Mar 2022
Crown Media Selects iSpot.tv to Power Ad Measurement for Network PortfolioRead at ispot.tv (opens in a new tab)
15 Mar 2022
Team Spotlight: Content Operations & the iSpot Ad CatalogRead at ispot.tv (opens in a new tab)
4 Mar 2022
iSpot Acquires Tunity to Modernize Out of Home TV MeasurementRead at ispot.tv (opens in a new tab)
2 Mar 2022
Super Bowl LVI Viewed by 150 million People on TV and Streaming PlatformsRead at ispot.tv (opens in a new tab)
15 Feb 2022
‘WTF’ is With This Year’s Pre-Game Super Bowl Ads?Read at ispot.tv (opens in a new tab)
11 Feb 2022
NBCU Breaks the TV Measurement Mold with Winter OlympicsRead at ispot.tv (opens in a new tab)
9 Feb 2022
Cheetos’ Recipe for LOL Success in Super Bowl 2021Read at ispot.tv (opens in a new tab)
8 Feb 2022
Pizza, QSR & Travel Ads Among Most Likeable of the NFL Playoffs (So Far)Read at ispot.tv (opens in a new tab)
28 Jan 2022
iSpot Unified Measurement Personal-Level Data Wins TVOT AwardRead at ispot.tv (opens in a new tab)
21 Jan 2022
Doritos Wins Most Likeable Super Bowl Ad of the Past 5 YearsRead at ispot.tv (opens in a new tab)
20 Jan 2022
NBCUniversal Accelerates Path to Alternative Currencies Bringing Forward iSpot.tv as First Cross-Platform Video Certified Measurement PartnerRead at ispot.tv (opens in a new tab)
13 Jan 2022
How NBCU and iSpot are Changing the TV Currency GameRead at ispot.tv (opens in a new tab)
13 Jan 2022
Currency Update: WarnerMedia Selects iSpot as Alternative Measurement PartnerRead at ispot.tv (opens in a new tab)
6 Jan 2022
The Most Likeable TV Ads from 2021Read at ispot.tv (opens in a new tab)
5 Jan 2022

2021

Case Study: Vevo and Credit Karma Leverage iSpot to Uncover Incremental CTV ReachRead at ispot.tv (opens in a new tab)
29 Dec 2021
iSpot Integrates Data From 20 Million Smart TVs in Deal With LG Ads SolutionsRead at ispot.tv (opens in a new tab)
15 Dec 2021
How Wayfair Proves TV’s True Value Using iSpotRead at ispot.tv (opens in a new tab)
9 Dec 2021
How iSpot and Gamut are Helping Local OTT Advertisers Attribute Foot Traffic at ScaleRead at ispot.tv (opens in a new tab)
2 Dec 2021
iSpot Ranks On Deloitte Technology Fast 500™ for 5th Consecutive YearRead at ispot.tv (opens in a new tab)
20 Nov 2021
iSpot Expands Addressable TV Capabilities Using BlockgraphRead at ispot.tv (opens in a new tab)
17 Nov 2021
Gamut Expands Use of iSpot with New Foot-Traffic Attribution CapabilityRead at ispot.tv (opens in a new tab)
11 Nov 2021
Sober October: Are Alcohol-Free Drinks for Abstainers or Moderation Seekers?Read at ispot.tv (opens in a new tab)
28 Oct 2021
What “Tricks” Make Candy TV Ads a Treat for Halloween?Read at ispot.tv (opens in a new tab)
27 Oct 2021
Viant Advances TV Ad Offerings with iSpot Unified MeasurementRead at ispot.tv (opens in a new tab)
27 Oct 2021
iSpot.tv Hires Media Measurement Veteran Vijoy Gopalakrishnan as Chief Research OfficerRead at ispot.tv (opens in a new tab)
20 Oct 2021
iSpot Acquires DRMetrix To Bolster DTC, Direct Response Offerings and Addressable Advertising CapabilitiesRead at ispot.tv (opens in a new tab)
11 Oct 2021
The Cost of Fragmented TV & Streaming Ad MeasurementRead at ispot.tv (opens in a new tab)
24 Sept 2021
Betting on Sports: Fantasy, Sportsbook TV Ads Growing in 2021Read at ispot.tv (opens in a new tab)
10 Sept 2021
College Football: Last Season’s Top TV Ad CreativesRead at ispot.tv (opens in a new tab)
27 Aug 2021
Retail TV Ad Spend Roars Back to Life in 2021Read at ispot.tv (opens in a new tab)
24 Aug 2021
Beer Brands Bubble Up on TV in 2021Read at ispot.tv (opens in a new tab)
19 Aug 2021
Which Brands Aced Back-to-School TV Advertising?Read at ispot.tv (opens in a new tab)
4 Aug 2021
Olympics-Minded TV Ads Going for GoldRead at ispot.tv (opens in a new tab)
2 Aug 2021
Before the 2020 Olympics, Which Brands Went for Gold in 2016 & 2018?Read at ispot.tv (opens in a new tab)
22 Jul 2021
Susie Graham, VP of Product, Shares Tips for Diverse and Inclusive Messaging in Video AdsRead at ispot.tv (opens in a new tab)
25 Jun 2021
How Pride TV and Video Ads Resonated in 2021Read at ispot.tv (opens in a new tab)
24 Jun 2021
Adweek’s Elevate TV and Video Measurement Conference RecapRead at ispot.tv (opens in a new tab)
14 Jun 2021
Electric vehicles light up automotive TV adsRead at ispot.tv (opens in a new tab)
10 Jun 2021
How to Create Funny Video Ads Without Compromising Your BrandRead at ispot.tv (opens in a new tab)
4 Jun 2021
Which Brands Set Off Fireworks With Memorial Day TV Ads?Read at ispot.tv (opens in a new tab)
2 Jun 2021
Couldn’t Make TV Disrupt? Here’s What You Missed at This Year’s EventRead at ispot.tv (opens in a new tab)
26 May 2021
How Brands Adjusted TV Ads to Extended Tax SeasonRead at ispot.tv (opens in a new tab)
20 May 2021
iSpot Partners with Discovery, Inc. to Deliver Advertisers Cross-Platform Impression Measurement and Web AttributionRead at ispot.tv (opens in a new tab)
18 May 2021
2021 NFL Draft Recap: Which TV Advertisers Were the Top Names on the Board?Read at ispot.tv (opens in a new tab)
4 May 2021
Oscars Recap: Award-Worthy Ad Creative During 2021 Awards SeasonRead at ispot.tv (opens in a new tab)
28 Apr 2021
Ask the iSpot Expert: Person-Level TV Ad MeasurementRead at ispot.tv (opens in a new tab)
27 Apr 2021
5 Best Practices to Ensure Success with 15-Second Video AdsRead at ispot.tv (opens in a new tab)
22 Apr 2021
Brands Take Their Shot at Masters 2021 TV AdvertisingRead at ispot.tv (opens in a new tab)
14 Apr 2021
How iSpot Helped The Trade Desk and Ford Reach New Customers on TVRead at ispot.tv (opens in a new tab)
13 Apr 2021
Report Preview: 4 Guiding Principles for the Future of TV AdvertisingRead at ispot.tv (opens in a new tab)
12 Apr 2021
Preview: Data-Driven Marketer’s Guide to TV Ad BuyingRead at ispot.tv (opens in a new tab)
2 Apr 2021
Ask the iSpot Expert: Benchmarking Video Creative EffectivenessRead at ispot.tv (opens in a new tab)
31 Mar 2021
Which Brands Dunked All Over the NCAA Tournament’s Early Rounds?Read at ispot.tv (opens in a new tab)
26 Mar 2021
NCAA Tournament TV Ad Preview: Where Did Top Sponsors Go Without March Madness in 2020?Read at ispot.tv (opens in a new tab)
18 Mar 2021
Ask the iSpot Expert: Addressable TV AdvertisingRead at ispot.tv (opens in a new tab)
9 Mar 2021
Vevo is a CTV Co-Viewing Juggernaut Popular With Traditional TV ‘Unreachables’Read at ispot.tv (opens in a new tab)
2 Mar 2021
Ask an iSpot Expert: Video Creative EffectivenessRead at ispot.tv (opens in a new tab)
19 Feb 2021
Standout Ad Industries at the Super BowlRead at ispot.tv (opens in a new tab)
18 Feb 2021
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461 posts from ispot.tv are held, newest first (corpus.blog, measured 17 October 2026).