Blog · corpus.blog/blogs/ashmaurya.com/posts
ashmaurya.com
ashmaurya.com
2019
Place yourself somewhere on the timeline below and ask yourself what made you switch to your next…original ↗
30 Jan 2019
30 Jan 2019
27 Jan 2019
11 Jan 2019
I do remember publishing a fill order once where I labeled both problems and customer segment as…original ↗
11 Jan 2019
2018
15 Nov 2018
That’s an example of offer testing which, yes is valuable — provided you start with a reasonably…original ↗
17 Sept 2018
14 Sept 2018
13 Sept 2018
14 Jul 2018
In my newer problem interview script (will be released as part of this project), I advise against…original ↗
11 Jun 2018
7 Jun 2018
Iren Korkishko — there is no doubt that launching something faster with an emphasis on seeking…original ↗
24 May 2018
I balance writing with many other activities and aim to get an article out a month — end of April /…original ↗
10 Apr 2018
As I mentioned in the first response, if you are cold talking to strangers, that’s a big channel…original ↗
1 Apr 2018
Using a no-code (or wizard or oz) mvp is certainly a great tactic for speeding up solution…original ↗
31 Mar 2018
First, if you can’t talk to customers, that’s a serious channel risk and probably the first domino…original ↗
30 Mar 2018
29 Mar 2018
29 Mar 2018
First, viability (versus feasibility) tends to be what’s riskiest or hardest for most products.original ↗
20 Feb 2018
Larry was going to be Mary but I didn’t have corresponding illustrations to match the character.original ↗
14 Feb 2018
13 Feb 2018
We all need a ballpark destination (vision) to aim towards, and a high level rollout plan…original ↗
13 Feb 2018
13 Feb 2018
Yes…as long as your business has customers, customers are people and the same dynamics and modeling…original ↗
24 Jan 2018
Someone (in Vancouver) just shared their experience getting a bank loan from a millennial lender…original ↗
24 Jan 2018
2017
15 Dec 2017
2 Nov 2017
Hi Andy — yes if you follow the post links back, you’ll see roots of this thinking in a workshop I…original ↗
24 Oct 2017
It’s a worthwhile exercise to guess at the customer forces before talking to an actual prospect in…original ↗
20 Oct 2017
If you’re making a change that delivers a “better” value proposition, the outcome is customer…original ↗
20 Oct 2017
18 Aug 2017
Definitely… Observations/usability testing are all valuable techniques for researching/uncovering…original ↗
18 Aug 2017
17 Aug 2017
You are right and such is the complexity with marketplace models because monetizable value for the…original ↗
5 Jul 2017
The good news is that both awareness of the innovation “problem” and sense of urgency have been…original ↗
10 May 2017
Estimating for break-even was the original suggestion I made in my first book Running Lean, but I…original ↗
13 Mar 2017
10 Mar 2017
Yes — not just that, but strategy is a highly overloaded term and I did a post not too long ago…original ↗
9 Mar 2017
9 Mar 2017
2016
19 Oct 2016
12 Oct 2016
12 Oct 2016
7 Oct 2016
3 Oct 2016
Yes, getting a customer to fire their existing alternatives is tough which is why most new products…original ↗
2 Oct 2016
Yes — giving yourself permission to stage rollout is the hardest mind shift for corporates and many…original ↗
30 Sept 2016
29 Sept 2016
4 Aug 2016
9 Jun 2016
17 Mar 2016
It’s funny how after years of reading a book, there are certain scenes that never leave you.original ↗
17 Mar 2016
25 Feb 2016
24 Feb 2016
If you like TOC, you’ll like my customer factory metaphor which adapts TOC for business models.original ↗
24 Feb 2016
13 Jan 2016