Record · corpus.blog/posts/01a0c56a-7a1f-7159-bf5e-7c5c961ab79f

How an Ad Campaign Made Lesbians Fall in Love with Subaru

priceonomics.com · published 23 May 2016

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2blogs citing

First cited: 25 May 2016
Most recent: 29 May 2016
Rank this month: not ranked
Links from this post: 26
Words captured: 3,133

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f5n.org

The Stack - Week 21/2016 Read at the source ↗

29 May 2016

mischeathen.com

HOWTO: Stealthily Market to Gays and Lesbians in the Early 1990s Read at the source ↗

25 May 2016

Links from this post

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http://www.nytimes.com/1991/08/26/business/the-media-business-ad-scene-when-jokes-backfire-campaigns-explode.html

nytimes.com

http://www.nytimes.com/1994/12/11/books/the-selling-of-everything.html

nytimes.com

http://www.nytimes.com/1993/07/24/business/subaru-parts-with-the-creators-of-its-quirky-ads.html

nytimes.com

https://www.washingtonpost.com/archive/lifestyle/2000/07/04/gay-consumers-in-the-drivers-seat/a5770b47-f5ab-4579-b3de-fe5334448d0a/

washingtonpost.com

http://www.hemmings.com/magazine/hsx/2013/09/Kenji-Kita/3729511.html

hemmings.com

http://www.autonews.com/article/20040621/SUB/406210701/marketing:-subaru-expands-its-association-with-gay-lesbian-groups

autonews.com

http://www.nytimes.com/1997/04/30/business/main-character-ellen-comes-some-companies-see-opportunity-others-steer-clear.html

nytimes.com

http://www.adweek.com/adfreak/20-years-it-was-cool-cast-gay-couples-ikea-made-pioneering-ad-161054

adweek.com

https://www.youtube.com/watch?v=G47ol0zYXgk

youtube.com

http://www.huffingtonpost.com/2012/06/16/tim-bennett-john-nash-gay-pride-advertising_n_1591457.html

huffingtonpost.com

http://www.slate.com/blogs/outward/2014/01/02/lesbians_and_subarus_why_do_lesbians_love_outbacks_and_foresters.html

slate.com

http://www.commercialcloset.org/common/news/reports/detail.cfm?Classification=report&QID=4500&ClientID=11064&TopicID=344

commercialcloset.org

http://www.wsj.com/articles/SB930605859776147447

wsj.com

http://www.theguardian.com/world/2006/may/29/gayrights.tennis

theguardian.com

http://articles.chicagotribune.com/1995-10-15/business/9510150142_1_new-credit-card-card-usage-rainbow-foundation

articles.chicagotribune.com

http://www.cartalk.com/content/ultimate-gay-and-lesbian-cars-all-time-1

cartalk.com

http://www.automotive-fleet.com/news/story/2016/05/fuji-heavy-industries-changes-name-to-subaru.aspx

automotive-fleet.com

http://www.bloomberg.com/news/articles/2013-08-08/subaru-s-412-surge-leads-carmaker-to-debate-niche-status-cars

bloomberg.com

http://adage.com/article/news/gay-print-media-ad-revenue-36-mulryan-nash-research-projects-100-2-mil-revenues-1997/70578/

adage.com

http://www.jstor.org/stable/3481310

jstor.org

http://www.jstor.org.ezproxy.sfpl.org/stable/4189098

jstor.org.ezproxy.sfpl.org

http://www.nytimes.com/2001/08/17/automobiles/a-welcome-mat-for-gay-customers.html

nytimes.com

https://priceonomics.com/diamonds-are-bullshit

priceonomics.com

How Breakfast Became a Thing Read at the source ↗

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https://priceonomics.us4.list-manage.com/subscribe?u=f66f07e4e312263b2c3c8405d&id=6c081361d7

priceonomics.us4.list-manage.com

How to Pitch Freelance Articles to Priceonomics Read at the source ↗

priceonomics.com