corpus.blog
41554 blogs · [ { "id": "01a0d366-f7ec-71bf-b95d-f34a8c9f0e09", "title": "Security Threat! Twitter is Hot Mess Right Now: Four Steps to Lock Down Your Library’s Account", "url": "https://superlibrarymarketing.com/2022/11/16/librarymarketingshow167/", "published_at": "2022-11-16T11:41:00+00:00" }, { "id": "01a0d367-5923-7301-868a-1acfb926d28d", "title": "Click Now! What’s a Good Click-Thru Rate For Library Marketing and How Do You Make Your CTR Rise?", "url": "https://superlibrarymarketing.com/2022/11/09/librarymarketingshow166/", "published_at": "2022-11-09T12:45:00+00:00" }, { "id": "01a0d367-5923-7301-868a-1acfb9f94928", "title": "I Spent 3 Hours in a Room Full of Curious and Committed Library Staff: Here Are the 4 Things I Learned From Them!", "url": "https://superlibrarymarketing.com/2022/11/07/lmcclessons/", "published_at": "2022-11-07T11:31:00+00:00" }, { "id": "01a0d367-5923-7301-868a-1acfba48e305", "title": "Your Library Needs To Use Camel Case Hashtags on Social Media: Join the Movement To Force Change!", "url": "https://superlibrarymarketing.com/2022/11/02/librarymarketingshow165/", "published_at": "2022-11-02T10:59:00+00:00" }, { "id": "01a0d367-5923-7301-868a-1acfbb2b5427", "title": "Market, Message, and Medium: A Library Marketer Shares How She Tackles Promotions in a Time Crunch", "url": "https://superlibrarymarketing.com/2022/10/31/suzannemacualay/", "published_at": "2022-10-31T10:53:00+00:00" }, { "id": "01a0d367-5923-7301-868a-1acfbb4b54e4", "title": "YouTube Adds Handles and TikTok Launches Photo Mode: Here Are the Top Social Media Headlines for Libraries!", "url": "https://superlibrarymarketing.com/2022/10/26/librarymarketingshow164/", "published_at": "2022-10-26T10:51:00+00:00" }, { "id": "01a0d367-5923-7301-868a-1acfbbdd1f36", "title": "Marketing Done Differently: How To Use the Next Two Months To Build Library Brand Awareness and Affinity", "url": "https://superlibrarymarketing.com/2022/10/24/librarybrandawarenessandaffinity/", "published_at": "2022-10-24T10:51:00+00:00" }, { "id": "01a0d367-5923-7301-868a-1acfbbebb1ee", "title": "🎧Announcing a New Podcast Exclusively for Library Marketers! Full Details In This Video", "url": "https://superlibrarymarketing.com/2022/10/19/librarymarketingshow163/", "published_at": "2022-10-19T10:33:00+00:00" }, { "id": "01a0d367-5923-7301-868a-1acfbbf1a556", "title": "Small but Mighty: The 6-Step Plan To Promote Your Library When You Have a Tiny Staff", "url": "https://superlibrarymarketing.com/2022/10/17/smalllibrarymarketing/", "published_at": "2022-10-17T10:33:00+00:00" }, { "id": "01a0d367-5923-7301-868a-1acfbc165cbb", "title": "Make Sure Your Library Promotional Emails Get Noticed in the Inbox! Here Are Some Tips That Actually Work.", "url": "https://superlibrarymarketing.com/2022/10/12/librarymarketingshow162/", "published_at": "2022-10-12T10:43:00+00:00" }, { "id": "01a0d367-5923-7301-868a-1acfbcaabe9b", "title": "How to Get Stuff Done Without Losing Your Mind: My Top 6 Time Management Tips for the Busy Library Marketer", "url": "https://superlibrarymarketing.com/2022/10/10/timemanagement/", "published_at": "2022-10-10T11:00:00+00:00" }, { "id": "01a0d367-aab4-7164-b1ab-3738789c6faa", "title": "Libraries: It’s Time to Update Your Crisis Communication Plan! Here’s What You Need to Revise.", "url": "https://superlibrarymarketing.com/2022/10/05/librarymarketingshow161/", "published_at": "2022-10-05T11:00:00+00:00" }, { "id": "01a0d367-aab4-7164-b1ab-373878ad3ba0", "title": "Plan for Library Marketing Success! How To Create an Effective Marketing Plan No Matter the Size of Your Library (Plus a Free Downloadable Template!)", "url": "https://superlibrarymarketing.com/2022/10/03/librarymarketingplan-2/", "published_at": "2022-10-03T10:45:00+00:00" }, { "id": "01a0d367-aab4-7164-b1ab-37387954ff39", "title": "New Algorithm Insight Means Your Library’s Facebook and Instagram Posts Will Need To Change but… It’s Not Necessarily a Bad Thing!", "url": "https://superlibrarymarketing.com/2022/09/28/librarymarkertingshow160/", "published_at": "2022-09-28T10:59:00+00:00" }, { "id": "01a0d367-aab4-7164-b1ab-3738796c3c85", "title": "Building Advocates and Allies: How One Library Marketer Used Storytelling To Improve Promotions and Unify His Library", "url": "https://superlibrarymarketing.com/2022/09/26/chrisatjacksonville/", "published_at": "2022-09-26T10:51:00+00:00" }, { "id": "01a0d367-aab4-7164-b1ab-373879d97bcc", "title": "📱How to Properly (and Legally!) Share Creative Content on Your Library’s Social Media Channels", "url": "https://superlibrarymarketing.com/2022/09/21/librarymarketingshow159/", "published_at": "2022-09-21T12:30:00+00:00" }, { "id": "01a0d367-aab4-7164-b1ab-37387a23492c", "title": "Effective Library Internal Communication Is Not Impossible! Libraries Share Tips for Keeping Staff Up to Date, Engaged, and Happy", "url": "https://superlibrarymarketing.com/2022/09/19/libraryinternalcommunications/", "published_at": "2022-09-19T10:41:00+00:00" }, { "id": "01a0d367-aab4-7164-b1ab-37387a430d4a", "title": "😤The Most Frustrating Part of Library Promotions: Real Advice on How To Manage Approvals", "url": "https://superlibrarymarketing.com/2022/09/14/librarymarketingshow158/", "published_at": "2022-09-14T10:15:00+00:00" }, { "id": "01a0d367-aab4-7164-b1ab-37387a83991b", "title": "Passport to Success: How One Intrepid Library Marketer Hatched a Plan To Bring People Back to the Library", "url": "https://superlibrarymarketing.com/2022/09/12/passportprogram/", "published_at": "2022-09-12T10:46:00+00:00" }, { "id": "01a0d367-aab4-7164-b1ab-37387b2e4d90", "title": "Perfection Fatigue Is Good News for Your Library! What Millennial & Gen Z Patrons Really Want ⬇️", "url": "https://superlibrarymarketing.com/2022/09/07/librarymarketingshow157/", "published_at": "2022-09-07T11:53:00+00:00" }, { "id": "01a0d367-aab4-7164-b1ab-37387bb6ad18", "title": "TikTok Tests a New Feed Option and It Could Have Major POSITIVE Implications for Your Library Social Media Promotions…Plus More News From Instagram and Google", "url": "https://superlibrarymarketing.com/2022/08/31/librarymarketingshow156-2/", "published_at": "2022-08-31T10:43:00+00:00" }, { "id": "01a0d368-11a0-73c1-960c-f68401311987", "title": "Was It a Fluke? What a Viral Instagram Video Can Teach You About Library Social Media Promotions", "url": "https://superlibrarymarketing.com/2022/08/29/libraryinstagramreels/", "published_at": "2022-08-29T11:43:00+00:00" }, { "id": "01a0d368-11a0-73c1-960c-f684014a7f05", "title": "What the Heck Is the Difference Between Library Statistics and Marketing Metrics? Here’s the Full Explanation and Why They Are BOTH Important!", "url": "https://superlibrarymarketing.com/2022/08/24/librarymarketingshow156/", "published_at": "2022-08-24T12:41:00+00:00" }, { "id": "01a0d368-11a0-73c1-960c-f68402370320", "title": "The Complete List of the Most Ideal Length for Each of Your Library Promotional Tactics", "url": "https://superlibrarymarketing.com/2022/08/22/ideallengthlibrarypromotions/", "published_at": "2022-08-22T11:33:00+00:00" }, { "id": "01a0d368-11a0-73c1-960c-f684023e5813", "title": "Why Is It So Hard for Libraries To Recruit New Cardholders? Early Research Results May Hold Answers Just in Time for National Library Card Sign-Up Month", "url": "https://superlibrarymarketing.com/2022/08/17/librarymarketingshow155/", "published_at": "2022-08-17T11:55:00+00:00" }, { "id": "01a0d368-11a0-73c1-960c-f68402c45e8d", "title": "Are You Sure Your Digital Library Promotions Are Working? Gain Confidence and Take the Guesswork Out of Marketing in Five Minutes a Day!", "url": "https://superlibrarymarketing.com/2022/08/15/librarymarketingmetrics-2/", "published_at": "2022-08-15T11:47:00+00:00" }, { "id": "01a0d368-11a0-73c1-960c-f684037baeeb", "title": "Your Library CAN Compete With Amazon for Readers! Here Are 4 Ideas To Beat the Big Box Giant at the Book Game🏆", "url": "https://superlibrarymarketing.com/2022/08/10/librarymarketingshow154/", "published_at": "2022-08-10T11:42:00+00:00" }, { "id": "01a0d368-11a0-73c1-960c-f68404633311", "title": "Turn Library Promotions on Their Head with This Surefire Yet Simple Way To Capture Attention", "url": "https://superlibrarymarketing.com/2022/08/08/librarystorytelling/", "published_at": "2022-08-08T11:00:00+00:00" }, { "id": "01a0d368-11a0-73c1-960c-f68404add9bd", "title": "Let’s Put This Big Question To Rest Once and for All: Sending Marketing Emails to Your Library Patrons Is NOT an Invasion of Privacy!", "url": "https://superlibrarymarketing.com/2022/08/03/librarymarketingshow153/", "published_at": "2022-08-03T12:01:00+00:00" }, { "id": "01a0d368-11a0-73c1-960c-f68405431307", "title": "Your Patrons Are Not Goldfish! The Powerful, Scientifically Proven Reason Why Your Library Should Aim To Hold the Sustained Attention of Your Community", "url": "https://superlibrarymarketing.com/2022/08/01/attentionspanlibrarypromotion/", "published_at": "2022-08-01T11:53:00+00:00" }, { "id": "01a0d368-11a0-73c1-960c-f68405dad991", "title": "💥4 Big Changes for Twitter and Instagram That Will Have a Major Impact on Your Library Marketing!", "url": "https://superlibrarymarketing.com/2022/07/27/librarymarketingshow152/", "published_at": "2022-07-27T11:56:00+00:00" }, { "id": "01a0d368-5861-73ac-abc3-3e8acceb9d7f", "title": "You Don’t Have to Choose Between Print and Digital Books: How to Promote Your Collection to Patrons Who Use BOTH Formats", "url": "https://superlibrarymarketing.com/2022/07/25/promotingdigitalandprintbooks/", "published_at": "2022-07-25T11:30:00+00:00" }, { "id": "01a0d368-5861-73ac-abc3-3e8acd5b7eb0", "title": "There’s a NEW Social Media Platform for Senior Citizens… and It’s a Big Opportunity for Libraries!", "url": "https://superlibrarymarketing.com/2022/07/20/librarymarketingshow151/", "published_at": "2022-07-20T12:24:00+00:00" }, { "id": "01a0d368-5861-73ac-abc3-3e8ace56247a", "title": "A Major Research Study Sheds Light on the Reading Habits of Millennials and Gen Z: What the Results Mean for Your Library Promotions", "url": "https://superlibrarymarketing.com/2022/07/18/genzmillennialreaders/", "published_at": "2022-07-18T11:51:00+00:00" }, { "id": "01a0d368-5861-73ac-abc3-3e8acebb5223", "title": "Branding for Your Library: Stand Out From the Crowd With Smart, Strategic Placement of Your Brand", "url": "https://superlibrarymarketing.com/2022/07/13/librarymarketingshow150/", "published_at": "2022-07-13T12:23:00+00:00" }, { "id": "01a0d368-5861-73ac-abc3-3e8acec0b9e0", "title": "Marketing Your Library to Senior Citizens: How to Circumvent Stereotypes and Authentically Connect With Older Patrons", "url": "https://superlibrarymarketing.com/2022/07/11/librarymarketingtoseniors/", "published_at": "2022-07-11T11:23:00+00:00" }, { "id": "01a0d368-5861-73ac-abc3-3e8acf043817", "title": "Is Your Small Library Competing with a Bigger, Neighboring Library? This Episode is For You!", "url": "https://superlibrarymarketing.com/2022/07/06/librarymarketingshow149/", "published_at": "2022-07-06T11:30:00+00:00" }, { "id": "01a0d368-5861-73ac-abc3-3e8acf35226a", "title": "Valuable and Timely Advice for Marketing from 5 of the Top Minds in Library Promotion", "url": "https://superlibrarymarketing.com/2022/07/05/librarymarketingadvice/", "published_at": "2022-07-05T11:03:00+00:00" }, { "id": "01a0d368-5861-73ac-abc3-3e8acf7e798d", "title": "BIG Changes Are Coming to Facebook Plus Instagram & YouTube Updates: Here Are Your Social Media Headlines for Libraries, July 2022", "url": "https://superlibrarymarketing.com/2022/06/29/librarymarketingshow148/", "published_at": "2022-06-29T11:29:00+00:00" }, { "id": "01a0d368-5861-73ac-abc3-3e8acfc4ec12", "title": "Save Money at the Library! 5 Ideas For Promoting the Cost-Saving Benefits of Your Library", "url": "https://superlibrarymarketing.com/2022/06/27/librarysavesmoney/", "published_at": "2022-06-27T11:30:00+00:00" }, { "id": "01a0d368-5861-73ac-abc3-3e8acff66b69", "title": "My Library Promotions Are Successful but… How Do I Know What’s ACTUALLY Working? Three Easy Ways To Tell so You Can Replicate Library Marketing Success!", "url": "https://superlibrarymarketing.com/2022/06/22/librarymarketingshow147/", "published_at": "2022-06-22T12:05:00+00:00" }, { "id": "01a0d368-ab6d-72cf-a038-f9e9385973ef", "title": "An Academic Library Increased Their Instagram Reach by 1149% in a Year! Learn Their Secrets for Success", "url": "https://superlibrarymarketing.com/2022/06/20/yorkacademiclibraryinstagram/", "published_at": "2022-06-20T12:01:00+00:00" }, { "id": "01a0d368-ab6d-72cf-a038-f9e938a461c2", "title": "Promoting Library Programs on Social Media: How Far in Advance Should You Start Posting?", "url": "https://superlibrarymarketing.com/2022/06/15/librarymarketingshow146/", "published_at": "2022-06-15T11:46:00+00:00" }, { "id": "01a0d368-ab6d-72cf-a038-f9e93973cc5e", "title": "How One Library is Promoting Themselves by Handing the Microphone to Patrons and Letting Them Make the Case", "url": "https://superlibrarymarketing.com/2022/06/13/jessaminecountylibrarystory/", "published_at": "2022-06-13T12:15:00+00:00" }, { "id": "01a0d368-ab6d-72cf-a038-f9e939f471f4", "title": "I Have NO Library Promotional Goals! How to Set Your Priorities When You’ve Been Given No Direction by Your Library Leadership", "url": "https://superlibrarymarketing.com/2022/06/01/librarymarketingshow145/", "published_at": "2022-06-01T11:42:00+00:00" }, { "id": "01a0d368-ab6d-72cf-a038-f9e93aa1668c", "title": "Three Big Pieces of News About Instagram That Could Have Huge Implications for Library Marketing", "url": "https://superlibrarymarketing.com/2022/05/25/librarymarketingshow144/", "published_at": "2022-05-25T11:47:00+00:00" }, { "id": "01a0d368-ab6d-72cf-a038-f9e93b1e3349", "title": "The 4 Essential Podcasts To Add to Your Playlist To Improve Your Library Marketing and Promotions", "url": "https://superlibrarymarketing.com/2022/05/23/podcastsforlibrarystaff/", "published_at": "2022-05-23T12:45:00+00:00" }, { "id": "01a0d368-ab6d-72cf-a038-f9e93b1ebe6f", "title": "Your Library Has a Chat Service–Now, How Do You Get People to Use It? Here Are 6 Promotional Tips! [VIDEO]", "url": "https://superlibrarymarketing.com/2022/05/18/librarymarketingshow143/", "published_at": "2022-05-18T13:32:55+00:00" }, { "id": "01a0d368-ab6d-72cf-a038-f9e93ba7c30a", "title": "6 Simple Steps to Create the Most Important Asset in Your Library Promotional Arsenal: A Powerful Library Brand Style Guide [ARTICLE]", "url": "https://superlibrarymarketing.com/2022/05/16/librarystyleguide/", "published_at": "2022-05-16T11:52:00+00:00" }, { "id": "01a0d368-ab6d-72cf-a038-f9e93c51b0eb", "title": "Is It Ever Okay to Hide Negative Comments on My Library’s Social Media Pages? How to Handle Trolls!", "url": "https://superlibrarymarketing.com/2022/05/11/librarymarketingshow142/", "published_at": "2022-05-11T12:08:00+00:00" }, { "id": "01a0d368-ab6d-72cf-a038-f9e93cd00b30", "title": "3 Promotional Goals to Re-engage Inactive Cardholders and Get Them to Use the Library MORE Than Before the Pandemic!", "url": "https://superlibrarymarketing.com/2022/05/09/reengagecardholders/", "published_at": "2022-05-09T11:49:00+00:00" }, { "id": "01a0d369-08bc-7246-b967-a07461087c6e", "title": "Twitter is Sold! What Does This Mean For Your Library’s Social Media Marketing? [VIDEO]", "url": "https://superlibrarymarketing.com/2022/05/04/librarymarketingshow141/", "published_at": "2022-05-04T12:00:00+00:00" }, { "id": "01a0d369-08bc-7246-b967-a0746125eb37", "title": "Your Library Should COMPLETELY Ignore These 4 Pieces of Promotional Advice! Plus What To Do Instead for Real Results. [ARTICLE]", "url": "https://superlibrarymarketing.com/2022/05/02/libraryadvice/", "published_at": "2022-05-02T11:17:00+00:00" }, { "id": "01a0d369-08bc-7246-b967-a074613a08b5", "title": "Big News About TikTok and Instagram Plus the Pros and Cons of a New Study About the Best Times To Post to Each Platform: New Social Media Updates for Libraries [VIDEO]", "url": "https://superlibrarymarketing.com/2022/04/27/librarymarketingshow140/", "published_at": "2022-04-27T11:49:00+00:00" }, { "id": "01a0d369-08bc-7246-b967-a0746177d931", "title": "A Library Staffer Reveals the Secret Formula for Connecting With and Entertaining Patrons. (Spoiler Alert: It’s a Podcast!) [ARTICLE]", "url": "https://superlibrarymarketing.com/2022/04/25/lebanonlibrarypodcast/", "published_at": "2022-04-25T11:50:00+00:00" }, { "id": "01a0d369-08bc-7246-b967-a07461a727cd", "title": "Solo Library Marketers! Here Are 4 Helpful Tips for Promoting Your Library With a Staff of One [VIDEO]", "url": "https://superlibrarymarketing.com/2022/04/20/librarymarketingshow139/", "published_at": "2022-04-20T12:02:00+00:00" }, { "id": "01a0d369-08bc-7246-b967-a07461cdc289", "title": "Ditch the Formal Document! How One Library Turned Their Ordinary Annual Report Into a Storytelling Masterpiece That Connected With Their Community", "url": "https://superlibrarymarketing.com/2022/04/18/yorklibraryannualreport/", "published_at": "2022-04-18T11:21:00+00:00" }, { "id": "01a0d369-08bc-7246-b967-a0746232d0b3", "title": "📧How to Do Library Email Segmentation for Promotions on a Limited Budget![VIDEO]", "url": "https://superlibrarymarketing.com/2022/04/13/librarymarketingshow138/", "published_at": "2022-04-13T17:05:00+00:00" }, { "id": "01a0d369-08bc-7246-b967-a0746322562f", "title": "My Favorite Session at #PLA2022: How One Library Increased Circulation by 79 Percent DURING the Pandemic! [VIDEO]", "url": "https://superlibrarymarketing.com/2022/04/06/librarymarketingshow137/", "published_at": "2022-04-06T11:40:00+00:00" }, { "id": "01a0d369-08bc-7246-b967-a07463805233", "title": "Spending Library Money on Social Media: The Beginner’s Guide to Buying Promotional Ads on Facebook, Instagram, and YouTube", "url": "https://superlibrarymarketing.com/2022/04/04/libarysocialmediaads/", "published_at": "2022-04-04T11:22:00+00:00" }, { "id": "01a0d369-08bc-7246-b967-a074638fdd5d", "title": "Instagram Adds Automated Captions, Facebook Expands Reels, and TikTok Goes Long: The Top Social Media Headlines for Libraries [VIDEO]", "url": "https://superlibrarymarketing.com/2022/03/30/librarymarketingshow136/", "published_at": "2022-03-30T11:45:00+00:00" }, { "id": "01a0d369-43f1-70ad-ad2c-91148ea40b30", "title": "Library Conferences Need More Marketing Sessions! 5 PLA Attendees Explain Why a Focus on Promotions is Critical Right Now [ARTICLE]", "url": "https://superlibrarymarketing.com/2022/03/28/pla2022libraryconference/", "published_at": "2022-03-28T11:36:00+00:00" }, { "id": "01a0d369-43f1-70ad-ad2c-91148f0cad39", "title": "Your Library’s Website is Important! How to Use This Crucial Piece of Real Estate for Marketing. [VIDEO]", "url": "https://superlibrarymarketing.com/2022/03/23/librarymarketingshow135/", "published_at": "2022-03-23T11:11:00+00:00" }, { "id": "01a0d369-43f1-70ad-ad2c-91148f171398", "title": "The Divide and Conquer Method of Library Marketing: How to Realistically Reach Your Library Promotional Goals Without Losing Your Ever-Loving Mind [ARTICLE]", "url": "https://superlibrarymarketing.com/2022/03/21/promotionalworkflow/", "published_at": "2022-03-21T11:30:00+00:00" }, { "id": "01a0d369-43f1-70ad-ad2c-91148f6b52b1", "title": "Help Your Community Understand a Crisis: 3 Tips To Thoughtfully Address World Events With Library Promotions [VIDEO]", "url": "https://superlibrarymarketing.com/2022/03/09/librarymarketingshow134/", "published_at": "2022-03-09T12:38:00+00:00" }, { "id": "01a0d369-43f1-70ad-ad2c-9114901149c8", "title": "The Magic Secret To Create Effective Library Marketing: How To Set Up Your Library’s Promotional Calendar!", "url": "https://superlibrarymarketing.com/2022/03/07/librarypromotionalcalendar/", "published_at": "2022-03-07T12:28:00+00:00" }, { "id": "01a0d369-43f1-70ad-ad2c-9114903588ba", "title": "DON’T Feel Conflicted About Digital vs. Print Promotions at Your Library! Here’s Why You Need Both. [VIDEO]", "url": "https://superlibrarymarketing.com/2022/03/02/librarymarketingshow133/", "published_at": "2022-03-02T12:22:00+00:00" }, { "id": "01a0d369-43f1-70ad-ad2c-9114904242a8", "title": "Instagram Adds LIKES to Stories! The Top Social Media Headlines for Libraries [VIDEO]", "url": "https://superlibrarymarketing.com/2022/02/23/librarymarketingshow132/", "published_at": "2022-02-23T12:30:00+00:00" }, { "id": "01a0d369-43f1-70ad-ad2c-9114909db056", "title": "5 Surprisingly Easy Ways to Write Email Subject Lines That People Actually WANT to Read", "url": "https://superlibrarymarketing.com/2022/02/21/libraryemailsubjectlines/", "published_at": "2022-02-21T12:15:00+00:00" }, { "id": "01a0d369-43f1-70ad-ad2c-911491424fc2", "title": "Should You Delete Old Library Blog Posts? A Viewer Questioned Answered!", "url": "https://superlibrarymarketing.com/2022/02/16/librarymarketingshow131/", "published_at": "2022-02-16T12:44:00+00:00" }, { "id": "01a0d369-43f1-70ad-ad2c-9114922dc943", "title": "6 Super Easy Tricks to Make Your Library Emails Stand Out in the Inbox AND Get Great Results", "url": "https://superlibrarymarketing.com/2022/02/14/easylibraryemailtricks/", "published_at": "2022-02-14T13:10:00+00:00" }, { "id": "01a0d369-7e2a-73e1-a646-79f5ff36e73e", "title": "Three Helpful Ideas for Promoting Community Events at Your Library in a Time of COVID", "url": "https://superlibrarymarketing.com/2022/02/09/librarymarketingshow130/", "published_at": "2022-02-09T12:31:00+00:00" }, { "id": "01a0d369-7e2a-73e1-a646-79f5ff4714af", "title": "🤯The Latest Mind-Blowing Data on Email Marketing That Made Me Rethink Everything I Know AND What That Means for Your Library", "url": "https://superlibrarymarketing.com/2022/02/07/latestemail/", "published_at": "2022-02-07T12:14:00+00:00" }, { "id": "01a0d369-7e2a-73e1-a646-79f5ff7613bc", "title": "Facebook Events Isn’t Working For Us! How the Heck Do We Get People to Come to Our Library Programs?", "url": "https://superlibrarymarketing.com/2022/02/02/librarymarketingshow129/", "published_at": "2022-02-02T12:28:00+00:00" }, { "id": "01a0d369-7e2a-73e1-a646-79f5ffd28fbb", "title": "Does Your Community Feel Welcome At Your Library? Why Inclusive Language Is a Critical Part of Your Promotions.", "url": "https://superlibrarymarketing.com/2022/01/31/inclusivelibrarylanguage/", "published_at": "2022-01-31T12:27:00+00:00" }, { "id": "01a0d369-7e2a-73e1-a646-79f600c28731", "title": "New Features on YouTube and Facebook, Plus Why You Might Want to Rethink Where You Spend Your Media $$: Social Media Updates for Libraries", "url": "https://superlibrarymarketing.com/2022/01/26/librarymarketingshow128/", "published_at": "2022-01-26T12:30:00+00:00" }, { "id": "01a0d369-7e2a-73e1-a646-79f600f5a624", "title": "14 Completely Random and Free Tools You Need in Your Life To Make Your Library Promotional Work Easier", "url": "https://superlibrarymarketing.com/2022/01/24/freelibrarymarketingtools2022/", "published_at": "2022-01-24T12:09:00+00:00" }, { "id": "01a0d369-7e2a-73e1-a646-79f601e8b616", "title": "Sneaky Secrets to Help You Find More Music for Your Library’s Instagram Reels", "url": "https://superlibrarymarketing.com/2022/01/19/librarymarketingshow127/", "published_at": "2022-01-19T12:30:00+00:00" }, { "id": "01a0d369-7e2a-73e1-a646-79f6028268e4", "title": "Want To Improve Your Productivity and Feel Pride in Your Work? Here Are the 7 Essential Habits of Highly Effective Library Marketers.", "url": "https://superlibrarymarketing.com/2022/01/17/habitsofhighlyeffectivelibrarymarketers/", "published_at": "2022-01-17T12:10:00+00:00" }, { "id": "01a0d369-7e2a-73e1-a646-79f6033bf305", "title": "Summer Reading 2022! How to Decide If Your Library Should Use Pre-Produced Graphics or Make Your Own", "url": "https://superlibrarymarketing.com/2022/01/12/librarymarketingshow126/", "published_at": "2022-01-12T12:25:00+00:00" }, { "id": "01a0d369-7e2a-73e1-a646-79f60341378d", "title": "Facebook Disabled This Library’s Page! What You Can Learn From One Librarian’s Fight To Get Back Online", "url": "https://superlibrarymarketing.com/2022/01/10/librarydisabledbyfacebook/", "published_at": "2022-01-10T11:26:00+00:00" }, { "id": "01a0d369-c23f-7209-a657-9fdf5b136728", "title": "3 Easy Ways to Update Your Library Marketing Plan for the New Year", "url": "https://superlibrarymarketing.com/2022/01/05/librarymarketingshow125/", "published_at": "2022-01-05T12:16:00+00:00" }, { "id": "01a0d369-c23f-7209-a657-9fdf5b256fa9", "title": "Is Instagram’s Chronological Feed Returning? The Top Social Media Headlines for Libraries!", "url": "https://superlibrarymarketing.com/2021/12/15/librarymarketingshow124/", "published_at": "2021-12-15T12:30:00+00:00" }, { "id": "01a0d369-c23f-7209-a657-9fdf5b832443", "title": "Marketing to Gen Z: The Top Three Tips to Help Libraries Attract This Important Demographic", "url": "https://superlibrarymarketing.com/2021/12/08/librarymarketingshow123/", "published_at": "2021-12-08T12:21:00+00:00" }, { "id": "01a0d369-c23f-7209-a657-9fdf5c31ed58", "title": "How to Say “No” and Save Your Sanity When Working in Library Promotions: My Top 3 Tips", "url": "https://superlibrarymarketing.com/2021/12/01/librarymarketingshow122/", "published_at": "2021-12-01T12:10:00+00:00" }, { "id": "01a0d369-c23f-7209-a657-9fdf5c6e7917", "title": "Instagram and Twitter Release New Features plus a Showdown with TikTok! Here are This Month’s Social Media Updates for Libraries.", "url": "https://superlibrarymarketing.com/2021/11/24/librarymarketingshow121/", "published_at": "2021-11-24T12:15:00+00:00" }, { "id": "01a0d369-c23f-7209-a657-9fdf5ca86543", "title": "My Most Controversial Episode Ever: Should Libraries Quit Facebook?!", "url": "https://superlibrarymarketing.com/2021/11/17/librarymarketingshow120/", "published_at": "2021-11-17T12:15:00+00:00" }, { "id": "01a0d369-c23f-7209-a657-9fdf5d731511", "title": "How To Write Great Program Descriptions To Drive Attendance for Your Library!", "url": "https://superlibrarymarketing.com/2021/11/10/librarymarketingshow119/", "published_at": "2021-11-10T11:01:00+00:00" }, { "id": "01a0d369-c23f-7209-a657-9fdf5df7df0a", "title": "Conquering Social Media for Your Library: The Seven Decisions You Need To Make Before You Create Your Next Post!", "url": "https://superlibrarymarketing.com/2021/11/08/librarysocialmediastyleguide/", "published_at": "2021-11-08T10:50:00+00:00" }, { "id": "01a0d369-c23f-7209-a657-9fdf5e10f9b7", "title": "My Biggest Piece of Advice for Anyone Who Does Marketing for Small and Rural Libraries", "url": "https://superlibrarymarketing.com/2021/11/03/librarymarketingshow117-2/", "published_at": "2021-11-03T09:59:00+00:00" }, { "id": "01a0d369-c23f-7209-a657-9fdf5e420d1c", "title": "12 Super Easy and Incredibly Effective Ways To Get More People To Sign Up for Your Library’s Email Subscriber Lists", "url": "https://superlibrarymarketing.com/2021/11/01/getemailsubscribers/", "published_at": "2021-11-01T10:19:00+00:00" }, { "id": "01a0d369-fa48-73dc-b0ce-ad186f7a7cdf", "title": "Instagram and Facebook Add Features, Twitter Talks Gen Z Use: Social Media Updates for Libraries!", "url": "https://superlibrarymarketing.com/2021/10/27/librarymarketingshow117/", "published_at": "2021-10-27T10:19:00+00:00" }, { "id": "01a0d369-fa49-71fb-9000-93ac85c3ea88", "title": "Beginner’s Guide to Promoting Your Collection: How to Get Started and Drive Circulation at Your Library", "url": "https://superlibrarymarketing.com/2021/10/25/beginnercollectionpromotion/", "published_at": "2021-10-25T09:29:00+00:00" }, { "id": "01a0d369-fa49-71fb-9000-93ac86b5a93b", "title": "I Need To Replace My Library’s Outdoor Banners! Promotional Advice for Your Prime Exterior Marketing Space", "url": "https://superlibrarymarketing.com/2021/10/20/librarymarketingshow116/", "published_at": "2021-10-20T09:56:00+00:00" }, { "id": "01a0d369-fa49-71fb-9000-93ac8712699e", "title": "Listening Is the Key: How One Woman Turned Her Superpower Into a Video Marketing Series That Changed Public Perception of Her Library", "url": "https://superlibrarymarketing.com/2021/10/18/champaignlibrarystory/", "published_at": "2021-10-18T09:59:00+00:00" }, { "id": "01a0d369-fa49-71fb-9000-93ac8793c241", "title": "What Is “Rented Land” and Why You Shouldn’t Build Your Library Promotions on It!", "url": "https://superlibrarymarketing.com/2021/10/13/librarymarketingshow115/", "published_at": "2021-10-13T09:58:00+00:00" }, { "id": "01a0d369-fa49-71fb-9000-93ac884d02e3", "title": "Direct Foot Traffic in Your Library Branch Using These Six Secrets for Helpful Wayfaring Signage", "url": "https://superlibrarymarketing.com/2021/10/11/wayfaringsignage/", "published_at": "2021-10-11T09:34:00+00:00" }, { "id": "01a0d369-fa49-71fb-9000-93ac88a07c5c", "title": "Maybe the Biggest Lesson for Libraries from Content Marketing World: Why Broad is Flawed!", "url": "https://superlibrarymarketing.com/2021/10/06/librarymarketingshow114/", "published_at": "2021-10-06T09:44:00+00:00" }, { "id": "01a0d369-fa49-71fb-9000-93ac88d787fc", "title": "I Went to My First In-Person Conference in 19 Months: Here Are the 7 Most Relevant Marketing Lessons I Learned and What They Mean for Libraries", "url": "https://superlibrarymarketing.com/2021/10/04/cmworld21/", "published_at": "2021-10-04T09:21:00+00:00" }, { "id": "01a0d369-fa49-71fb-9000-93ac89d5fa52", "title": "TikTok Pins, Facebook & Instagram Trending Topics, and New Twitter Control Options: Social Media Updates for Libraries", "url": "https://superlibrarymarketing.com/2021/09/29/librarymarketingshow112/", "published_at": "2021-09-29T09:32:00+00:00" } ] posts Claim your blog
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2022

Security Threat! Twitter is Hot Mess Right Now: Four Steps to Lock Down Your Library’s Accountoriginal ↗
16 Nov 2022
Click Now! What’s a Good Click-Thru Rate For Library Marketing and How Do You Make Your CTR Rise?original ↗
9 Nov 2022
I Spent 3 Hours in a Room Full of Curious and Committed Library Staff: Here Are the 4 Things I Learned From Them!original ↗
7 Nov 2022
Your Library Needs To Use Camel Case Hashtags on Social Media: Join the Movement To Force Change!original ↗
2 Nov 2022
Market, Message, and Medium: A Library Marketer Shares How She Tackles Promotions in a Time Crunchoriginal ↗
31 Oct 2022
YouTube Adds Handles and TikTok Launches Photo Mode: Here Are the Top Social Media Headlines for Libraries!original ↗
26 Oct 2022
Marketing Done Differently: How To Use the Next Two Months To Build Library Brand Awareness and Affinityoriginal ↗
24 Oct 2022
🎧Announcing a New Podcast Exclusively for Library Marketers! Full Details In This Videooriginal ↗
19 Oct 2022
Small but Mighty: The 6-Step Plan To Promote Your Library When You Have a Tiny Stafforiginal ↗
17 Oct 2022
Make Sure Your Library Promotional Emails Get Noticed in the Inbox! Here Are Some Tips That Actually Work.original ↗
12 Oct 2022
How to Get Stuff Done Without Losing Your Mind: My Top 6 Time Management Tips for the Busy Library Marketeroriginal ↗
10 Oct 2022
Libraries: It’s Time to Update Your Crisis Communication Plan! Here’s What You Need to Revise.original ↗
5 Oct 2022
Plan for Library Marketing Success! How To Create an Effective Marketing Plan No Matter the Size of Your Library (Plus a Free Downloadable Template!)original ↗
3 Oct 2022
New Algorithm Insight Means Your Library’s Facebook and Instagram Posts Will Need To Change but… It’s Not Necessarily a Bad Thing!original ↗
28 Sept 2022
Building Advocates and Allies: How One Library Marketer Used Storytelling To Improve Promotions and Unify His Libraryoriginal ↗
26 Sept 2022
📱How to Properly (and Legally!) Share Creative Content on Your Library’s Social Media Channelsoriginal ↗
21 Sept 2022
Effective Library Internal Communication Is Not Impossible! Libraries Share Tips for Keeping Staff Up to Date, Engaged, and Happyoriginal ↗
19 Sept 2022
😤The Most Frustrating Part of Library Promotions: Real Advice on How To Manage Approvalsoriginal ↗
14 Sept 2022
Passport to Success: How One Intrepid Library Marketer Hatched a Plan To Bring People Back to the Libraryoriginal ↗
12 Sept 2022
Perfection Fatigue Is Good News for Your Library! What Millennial & Gen Z Patrons Really Want ⬇️original ↗
7 Sept 2022
TikTok Tests a New Feed Option and It Could Have Major POSITIVE Implications for Your Library Social Media Promotions…Plus More News From Instagram and Googleoriginal ↗
31 Aug 2022
Was It a Fluke? What a Viral Instagram Video Can Teach You About Library Social Media Promotionsoriginal ↗
29 Aug 2022
What the Heck Is the Difference Between Library Statistics and Marketing Metrics? Here’s the Full Explanation and Why They Are BOTH Important!original ↗
24 Aug 2022
The Complete List of the Most Ideal Length for Each of Your Library Promotional Tacticsoriginal ↗
22 Aug 2022
Why Is It So Hard for Libraries To Recruit New Cardholders? Early Research Results May Hold Answers Just in Time for National Library Card Sign-Up Monthoriginal ↗
17 Aug 2022
Are You Sure Your Digital Library Promotions Are Working? Gain Confidence and Take the Guesswork Out of Marketing in Five Minutes a Day!original ↗
15 Aug 2022
Your Library CAN Compete With Amazon for Readers! Here Are 4 Ideas To Beat the Big Box Giant at the Book Game🏆original ↗
10 Aug 2022
Turn Library Promotions on Their Head with This Surefire Yet Simple Way To Capture Attentionoriginal ↗
8 Aug 2022
Let’s Put This Big Question To Rest Once and for All: Sending Marketing Emails to Your Library Patrons Is NOT an Invasion of Privacy!original ↗
3 Aug 2022
Your Patrons Are Not Goldfish! The Powerful, Scientifically Proven Reason Why Your Library Should Aim To Hold the Sustained Attention of Your Communityoriginal ↗
1 Aug 2022
💥4 Big Changes for Twitter and Instagram That Will Have a Major Impact on Your Library Marketing!original ↗
27 Jul 2022
You Don’t Have to Choose Between Print and Digital Books: How to Promote Your Collection to Patrons Who Use BOTH Formatsoriginal ↗
25 Jul 2022
There’s a NEW Social Media Platform for Senior Citizens… and It’s a Big Opportunity for Libraries!original ↗
20 Jul 2022
A Major Research Study Sheds Light on the Reading Habits of Millennials and Gen Z: What the Results Mean for Your Library Promotionsoriginal ↗
18 Jul 2022
Branding for Your Library: Stand Out From the Crowd With Smart, Strategic Placement of Your Brandoriginal ↗
13 Jul 2022
Marketing Your Library to Senior Citizens: How to Circumvent Stereotypes and Authentically Connect With Older Patronsoriginal ↗
11 Jul 2022
Is Your Small Library Competing with a Bigger, Neighboring Library? This Episode is For You!original ↗
6 Jul 2022
Valuable and Timely Advice for Marketing from 5 of the Top Minds in Library Promotionoriginal ↗
5 Jul 2022
BIG Changes Are Coming to Facebook Plus Instagram & YouTube Updates: Here Are Your Social Media Headlines for Libraries, July 2022original ↗
29 Jun 2022
Save Money at the Library! 5 Ideas For Promoting the Cost-Saving Benefits of Your Libraryoriginal ↗
27 Jun 2022
My Library Promotions Are Successful but… How Do I Know What’s ACTUALLY Working? Three Easy Ways To Tell so You Can Replicate Library Marketing Success!original ↗
22 Jun 2022
An Academic Library Increased Their Instagram Reach by 1149% in a Year! Learn Their Secrets for Successoriginal ↗
20 Jun 2022
Promoting Library Programs on Social Media: How Far in Advance Should You Start Posting?original ↗
15 Jun 2022
How One Library is Promoting Themselves by Handing the Microphone to Patrons and Letting Them Make the Caseoriginal ↗
13 Jun 2022
I Have NO Library Promotional Goals! How to Set Your Priorities When You’ve Been Given No Direction by Your Library Leadershiporiginal ↗
1 Jun 2022
Three Big Pieces of News About Instagram That Could Have Huge Implications for Library Marketingoriginal ↗
25 May 2022
The 4 Essential Podcasts To Add to Your Playlist To Improve Your Library Marketing and Promotionsoriginal ↗
23 May 2022
Your Library Has a Chat Service–Now, How Do You Get People to Use It? Here Are 6 Promotional Tips! [VIDEO]original ↗
18 May 2022
6 Simple Steps to Create the Most Important Asset in Your Library Promotional Arsenal: A Powerful Library Brand Style Guide [ARTICLE]original ↗
16 May 2022
Is It Ever Okay to Hide Negative Comments on My Library’s Social Media Pages? How to Handle Trolls!original ↗
11 May 2022
3 Promotional Goals to Re-engage Inactive Cardholders and Get Them to Use the Library MORE Than Before the Pandemic!original ↗
9 May 2022
Twitter is Sold! What Does This Mean For Your Library’s Social Media Marketing? [VIDEO]original ↗
4 May 2022
Your Library Should COMPLETELY Ignore These 4 Pieces of Promotional Advice! Plus What To Do Instead for Real Results. [ARTICLE]original ↗
2 May 2022
Big News About TikTok and Instagram Plus the Pros and Cons of a New Study About the Best Times To Post to Each Platform: New Social Media Updates for Libraries [VIDEO]original ↗
27 Apr 2022
A Library Staffer Reveals the Secret Formula for Connecting With and Entertaining Patrons. (Spoiler Alert: It’s a Podcast!) [ARTICLE]original ↗
25 Apr 2022
Solo Library Marketers! Here Are 4 Helpful Tips for Promoting Your Library With a Staff of One [VIDEO]original ↗
20 Apr 2022
Ditch the Formal Document! How One Library Turned Their Ordinary Annual Report Into a Storytelling Masterpiece That Connected With Their Communityoriginal ↗
18 Apr 2022
📧How to Do Library Email Segmentation for Promotions on a Limited Budget![VIDEO]original ↗
13 Apr 2022
My Favorite Session at #PLA2022: How One Library Increased Circulation by 79 Percent DURING the Pandemic! [VIDEO]original ↗
6 Apr 2022
Spending Library Money on Social Media: The Beginner’s Guide to Buying Promotional Ads on Facebook, Instagram, and YouTubeoriginal ↗
4 Apr 2022
Instagram Adds Automated Captions, Facebook Expands Reels, and TikTok Goes Long: The Top Social Media Headlines for Libraries [VIDEO]original ↗
30 Mar 2022
Library Conferences Need More Marketing Sessions! 5 PLA Attendees Explain Why a Focus on Promotions is Critical Right Now [ARTICLE]original ↗
28 Mar 2022
Your Library’s Website is Important! How to Use This Crucial Piece of Real Estate for Marketing. [VIDEO]original ↗
23 Mar 2022
The Divide and Conquer Method of Library Marketing: How to Realistically Reach Your Library Promotional Goals Without Losing Your Ever-Loving Mind [ARTICLE]original ↗
21 Mar 2022
Help Your Community Understand a Crisis: 3 Tips To Thoughtfully Address World Events With Library Promotions [VIDEO]original ↗
9 Mar 2022
The Magic Secret To Create Effective Library Marketing: How To Set Up Your Library’s Promotional Calendar!original ↗
7 Mar 2022
DON’T Feel Conflicted About Digital vs. Print Promotions at Your Library! Here’s Why You Need Both. [VIDEO]original ↗
2 Mar 2022
Instagram Adds LIKES to Stories! The Top Social Media Headlines for Libraries [VIDEO]original ↗
23 Feb 2022
5 Surprisingly Easy Ways to Write Email Subject Lines That People Actually WANT to Readoriginal ↗
21 Feb 2022
Should You Delete Old Library Blog Posts? A Viewer Questioned Answered!original ↗
16 Feb 2022
6 Super Easy Tricks to Make Your Library Emails Stand Out in the Inbox AND Get Great Resultsoriginal ↗
14 Feb 2022
Three Helpful Ideas for Promoting Community Events at Your Library in a Time of COVIDoriginal ↗
9 Feb 2022
🤯The Latest Mind-Blowing Data on Email Marketing That Made Me Rethink Everything I Know AND What That Means for Your Libraryoriginal ↗
7 Feb 2022
Facebook Events Isn’t Working For Us! How the Heck Do We Get People to Come to Our Library Programs?original ↗
2 Feb 2022
Does Your Community Feel Welcome At Your Library? Why Inclusive Language Is a Critical Part of Your Promotions.original ↗
31 Jan 2022
New Features on YouTube and Facebook, Plus Why You Might Want to Rethink Where You Spend Your Media $$: Social Media Updates for Librariesoriginal ↗
26 Jan 2022
14 Completely Random and Free Tools You Need in Your Life To Make Your Library Promotional Work Easieroriginal ↗
24 Jan 2022
Sneaky Secrets to Help You Find More Music for Your Library’s Instagram Reelsoriginal ↗
19 Jan 2022
Want To Improve Your Productivity and Feel Pride in Your Work? Here Are the 7 Essential Habits of Highly Effective Library Marketers.original ↗
17 Jan 2022
Summer Reading 2022! How to Decide If Your Library Should Use Pre-Produced Graphics or Make Your Ownoriginal ↗
12 Jan 2022
Facebook Disabled This Library’s Page! What You Can Learn From One Librarian’s Fight To Get Back Onlineoriginal ↗
10 Jan 2022
3 Easy Ways to Update Your Library Marketing Plan for the New Yearoriginal ↗
5 Jan 2022

2021

Is Instagram’s Chronological Feed Returning? The Top Social Media Headlines for Libraries!original ↗
15 Dec 2021
Marketing to Gen Z: The Top Three Tips to Help Libraries Attract This Important Demographicoriginal ↗
8 Dec 2021
How to Say “No” and Save Your Sanity When Working in Library Promotions: My Top 3 Tipsoriginal ↗
1 Dec 2021
Instagram and Twitter Release New Features plus a Showdown with TikTok! Here are This Month’s Social Media Updates for Libraries.original ↗
24 Nov 2021
My Most Controversial Episode Ever: Should Libraries Quit Facebook?!original ↗
17 Nov 2021
How To Write Great Program Descriptions To Drive Attendance for Your Library!original ↗
10 Nov 2021
Conquering Social Media for Your Library: The Seven Decisions You Need To Make Before You Create Your Next Post!original ↗
8 Nov 2021
My Biggest Piece of Advice for Anyone Who Does Marketing for Small and Rural Librariesoriginal ↗
3 Nov 2021
12 Super Easy and Incredibly Effective Ways To Get More People To Sign Up for Your Library’s Email Subscriber Listsoriginal ↗
1 Nov 2021
Instagram and Facebook Add Features, Twitter Talks Gen Z Use: Social Media Updates for Libraries!original ↗
27 Oct 2021
Beginner’s Guide to Promoting Your Collection: How to Get Started and Drive Circulation at Your Libraryoriginal ↗
25 Oct 2021
I Need To Replace My Library’s Outdoor Banners! Promotional Advice for Your Prime Exterior Marketing Spaceoriginal ↗
20 Oct 2021
Listening Is the Key: How One Woman Turned Her Superpower Into a Video Marketing Series That Changed Public Perception of Her Libraryoriginal ↗
18 Oct 2021
What Is “Rented Land” and Why You Shouldn’t Build Your Library Promotions on It!original ↗
13 Oct 2021
Direct Foot Traffic in Your Library Branch Using These Six Secrets for Helpful Wayfaring Signageoriginal ↗
11 Oct 2021
Maybe the Biggest Lesson for Libraries from Content Marketing World: Why Broad is Flawed!original ↗
6 Oct 2021
I Went to My First In-Person Conference in 19 Months: Here Are the 7 Most Relevant Marketing Lessons I Learned and What They Mean for Librariesoriginal ↗
4 Oct 2021
TikTok Pins, Facebook & Instagram Trending Topics, and New Twitter Control Options: Social Media Updates for Librariesoriginal ↗
29 Sept 2021
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