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meeting activities: Leverage the team, empower the individual", "url": "https://longform.asmartbear.com/productive-meeting-activities/", "published_at": "2022-05-24T00:00:00+00:00" }, { "id": "01a07d5d-7e4f-720e-b7d7-1790262c5720", "title": "Moats: Durable competitive advantage", "url": "https://longform.asmartbear.com/moats/", "published_at": "2022-05-07T00:00:00+00:00" }, { "id": "01a07d5d-7e4f-720e-b7d7-179026d4b74f", "title": "The \"Great\" Product Manager, a.k.a. the Impossible Product Manager", "url": "https://longform.asmartbear.com/great-product-manager/", "published_at": "2022-04-23T00:00:00+00:00" }, { "id": "01a07d5d-7e4f-720e-b7d7-1790274a0622", "title": "Failure to face the truth", "url": "https://longform.asmartbear.com/failure-to-face-the-truth/", "published_at": "2022-04-09T00:00:00+00:00" }, { "id": "01a07d5d-7e4f-720e-b7d7-179027c2705e", "title": "Extreme brainstorming questions to trigger new, better ideas", "url": 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"https://longform.asmartbear.com/10x/", "published_at": "2016-12-14T08:00:00+00:00" }, { "id": "01a07d5d-7e4f-720e-b7d7-1790296c6279", "title": "What if there isn't another 10x?", "url": "https://longform.asmartbear.com/another-10x/", "published_at": "2016-10-18T00:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c9949e8859e0", "title": "Darwin doesn't automatically select the best companies", "url": "https://longform.asmartbear.com/darwinian-company-growth/", "published_at": "2016-02-23T00:00:00+00:00" }, { "id": "01a07d5d-7e4f-720e-b7d7-179029a39a83", "title": "Refutation: An acquisition is always a failure", "url": "https://longform.asmartbear.com/acquisition-failure/", "published_at": "2015-09-29T00:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c9949f725fe8", "title": "Balance is weak. Tension is strong.", "url": "https://longform.asmartbear.com/balance-vs-tension/", "published_at": "2015-09-01T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c9949f7842b4", "title": "Zero-sum marketing channels: Good or bad for a startup to pursue?", "url": "https://longform.asmartbear.com/zero-sum-marketing/", "published_at": "2015-08-04T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c9949fc7ed2a", "title": "On the value of Judgement", "url": "https://longform.asmartbear.com/judgement/", "published_at": "2015-06-08T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994a0558f96", "title": "New Year's Questions (neé Resolutions)", "url": "https://longform.asmartbear.com/new-years-resolutions/", "published_at": "2014-12-27T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994a0c56dc0", "title": "Marketing at early startups: Deep, not wide", "url": "https://longform.asmartbear.com/one-channel/", "published_at": "2014-12-09T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994a0f6f5f2", "title": "Stop chopping yourself to pieces", "url": "https://longform.asmartbear.com/stop-chopping-to-pieces/", "published_at": "2013-12-30T08:00:00+00:00" }, { "id": "01a07d5d-7e4f-720e-b7d7-17902a19caf3", "title": "Ho Rudolph", "url": "https://longform.asmartbear.com/ho-rudolph/", "published_at": "2013-12-24T00:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994a183ddfa", "title": "Imbalanced People", "url": "https://longform.asmartbear.com/imbalanced-people/", "published_at": "2013-10-22T08:00:00+00:00" }, { "id": "01a07d5d-7e4f-720e-b7d7-17902acb2a9b", "title": "Why I don't like the LTV metric (LifeTime Value)", "url": "https://longform.asmartbear.com/ltv/", "published_at": "2013-10-07T00:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994a19c714d", "title": "Sandy Visions", "url": "https://longform.asmartbear.com/sandy-visions/", "published_at": "2013-08-27T08:00:00+00:00" }, { "id": "01a07d5d-7e4f-720e-b7d7-17902b3b47b3", "title": "COC: A new metric for measuring cancellations in SaaS business models", "url": "https://longform.asmartbear.com/coc/", "published_at": "2013-08-06T00:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994a22999ec", "title": "\"Because that's the way it's done\" -- should a founder listen?", "url": "https://longform.asmartbear.com/thats-the-way-its-done/", "published_at": "2013-02-19T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994a2de03fe", "title": "Better for whom?", "url": "https://longform.asmartbear.com/better-for-whom/", "published_at": "2013-02-05T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994a36c1984", "title": "But I know that he knows that I know", "url": "https://longform.asmartbear.com/rock-paper-scissors/", "published_at": "2012-11-27T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994a3db9663", "title": "The rise of the \"successful\" unsustainable company", "url": "https://longform.asmartbear.com/unsustainable-companies/", "published_at": "2012-10-23T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994a499428d", "title": "How do I know where to advertise?", "url": "https://longform.asmartbear.com/begin-advertising/", "published_at": "2012-06-05T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994a4da3e3b", "title": "How do I stop \"analyzing\" and pick between two good choices?", "url": "https://longform.asmartbear.com/business-tiebreaker/", "published_at": "2012-05-08T08:00:00+00:00" }, { "id": "01a07d5d-7e4f-720e-b7d7-17902b94a028", "title": "Which is better: Many customers at low price-point or few at high price?", "url": "https://longform.asmartbear.com/price-vs-quantity/", "published_at": "2012-05-01T00:00:00+00:00" }, { "id": "01a07d5d-7e4f-720e-b7d7-17902be8f62e", "title": "Hiring Employee #1", "url": "https://longform.asmartbear.com/startup-hiring-advice/", "published_at": "2011-12-12T00:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994a5739efd", "title": "The full story of \"the one important thing\" for startups", "url": "https://longform.asmartbear.com/one-priority/", "published_at": "2011-10-03T08:00:00+00:00" }, { "id": "01a07d5d-7e4f-720e-b7d7-17902bf6107c", "title": "Ballad of The Lean Startup", "url": "https://longform.asmartbear.com/lean-startup-ballad/", "published_at": "2011-09-26T00:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994a5e3b979", "title": "10 things I've never heard a successful startup founder say", "url": "https://longform.asmartbear.com/successful-founders-dont-say/", "published_at": "2011-08-15T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994a6bf6154", "title": "Startup Weekend pep talk: It ain't the code", "url": "https://longform.asmartbear.com/startup-weekend/", "published_at": "2011-07-25T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994a7b6fb45", "title": "Do I dare call bullshit aloud? Do you?", "url": "https://longform.asmartbear.com/call-bullshit/", "published_at": "2011-05-09T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994a7e481ba", "title": "Marketing Platform Independence", "url": "https://longform.asmartbear.com/marketing-platform-independence/", "published_at": "2010-11-29T08:00:00+00:00" }, { "id": "01a07d5d-7e4f-720e-b7d7-17902ce67cc0", "title": "If you build it, they won't come, unless…", "url": "https://longform.asmartbear.com/startup-marketing-ideas/", "published_at": "2010-10-11T00:00:00+00:00" }, { "id": "01a07d5d-7e4f-720e-b7d7-17902d4d4a0e", "title": "Real Unfair Advantages", "url": "https://longform.asmartbear.com/unfair-advantages/", "published_at": "2010-07-19T00:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994a80884de", "title": "Out of the cesspool and into the sewer: A/B testing trap", "url": "https://longform.asmartbear.com/local-minimum/", "published_at": "2010-06-21T08:00:00+00:00" }, { "id": "01a07d5d-7e4f-720e-b7d7-17902d574b26", "title": "Telling the 800-lb Gorilla to Shove it up his Ass", "url": "https://longform.asmartbear.com/competing-big-companies/", "published_at": "2010-05-31T00:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994a892d32a", "title": "The true meaning of common idioms", "url": "https://longform.asmartbear.com/idioms/", "published_at": "2010-03-15T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994a947ff0a", "title": "Employed with a side of startup", "url": "https://longform.asmartbear.com/working-startup/", "published_at": "2010-03-08T08:00:00+00:00" }, { "id": "01a07d5d-7e4f-720e-b7d7-17902d95b87e", "title": "Enough with the \"expert\" guilt", "url": "https://longform.asmartbear.com/expert-distraction/", "published_at": "2010-02-22T00:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994a9b6231c", "title": "Sunk Costs: An invisible, pervasive peril", "url": "https://longform.asmartbear.com/sunk-costs/", "published_at": "2010-02-15T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994aa05c411", "title": "A Tradeshow Checklist, born of experience", "url": "https://longform.asmartbear.com/tradeshow-tips-checklist/", "published_at": "2010-01-25T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994aa395465", "title": "Discover what's blocking sales with less than a day of work", "url": "https://longform.asmartbear.com/more-sales-customer-feedback/", "published_at": "2009-09-28T08:00:00+00:00" }, { "id": "01a07d5d-7e4f-720e-b7d7-17902e2fc116", "title": "Put down the compiler until you learn why they're not buying", "url": "https://longform.asmartbear.com/put-down-the-compiler/", "published_at": "2009-09-21T00:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994aae54aa8", "title": "If Kindergarten were like Social Media Marketing", "url": "https://longform.asmartbear.com/social-media-marketing/", "published_at": "2009-09-07T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994abc755ef", "title": "Darwinian advice for \"Going Viral\"", "url": "https://longform.asmartbear.com/going-viral/", "published_at": "2009-08-03T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994abecb902", "title": "Sacrifice your health for your startup", "url": "https://longform.asmartbear.com/sacrifice-your-health-for-your-startup/", "published_at": "2009-06-29T00:00:00+00:00" }, { "id": "01a07d5d-7e4f-720e-b7d7-17902e5a0df5", "title": "Letters to Joel Spolsky", "url": "https://longform.asmartbear.com/letters-to-joel-spolsky/", "published_at": "2009-06-16T00:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994ac83be20", "title": "Too small to fail: How startups can grow in recessions", "url": "https://longform.asmartbear.com/startups-in-recessions/", "published_at": "2009-06-08T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994ad581acb", "title": "Communicating Values: Show, don't Tell", "url": "https://longform.asmartbear.com/show-dont-tell/", "published_at": "2009-05-18T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994ae2afd3d", "title": "High-concept pitches are not your friend", "url": "https://longform.asmartbear.com/high-concept-pitch/", "published_at": "2009-02-23T08:00:00+00:00" }, { "id": "01a07d5d-7e4f-720e-b7d7-17902f2d411c", "title": "Your idea sucks, now go do it anyway", "url": "https://longform.asmartbear.com/your-idea-sucks-do-it-anyway/", "published_at": "2008-12-22T00:00:00+00:00" }, { "id": "01a07d5d-7e4f-720e-b7d7-17902f373e24", "title": "Breaking the Rules", "url": "https://longform.asmartbear.com/breaking-the-rules/", "published_at": "2008-12-17T00:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994af0b6e3a", "title": "Standing out from the noise", "url": "https://longform.asmartbear.com/standing-out-from-the-noise/", "published_at": "2008-12-12T08:00:00+00:00" }, { "id": "01a07df0-f010-7156-a5ce-c994aff983ae", "title": "Bed, Bath, Linens, Things, Beyond, and More!", "url": "https://longform.asmartbear.com/and-more/", "published_at": "2008-11-29T08:00:00+00:00" } ] posts Claim your blog

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Jason Cohen

longform.asmartbear.com

2023

Rich vs. King in the Real World: Why I sold my company original ↗

29 Oct 2023

Metrics that cannot even be measured in retrospect original ↗

22 Oct 2023

Building in public forces true competitive advantage original ↗

15 Oct 2023

Your non-linear problem of 90% utilization original ↗

8 Oct 2023

Never say "no," but rarely say "yes."original ↗

1 Oct 2023

The fundamental forces of scale original ↗

24 Sept 2023

The only way to guarantee startup success original ↗

17 Sept 2023

Stop saying "fail"original ↗

10 Sept 2023

Your customers hate MVPs. Make a SLC instead.original ↗

3 Sept 2023

Worse, but unique original ↗

27 Aug 2023

Impostor Syndrome: Why I felt like a fraud, and how I overcame it original ↗

20 Aug 2023

What makes a strategy great original ↗

13 Aug 2023

Startup identity & the sadness of a successful exit original ↗

6 Aug 2023

In command original ↗

30 Jul 2023

Distinguishing constructive criticism from bad business advice original ↗

24 Jul 2023

Selecting the right product metrics (KPIs)original ↗

16 Jul 2023

Business Advice Plagued by Survivor Bias original ↗

9 Jul 2023

For probabilities, use Fermi numbers, not words original ↗

2 Jul 2023

Discount gambit original ↗

25 Jun 2023

The three kinds of leverage that anchor effective strategies original ↗

18 Jun 2023

Satisficing vs Maximizing original ↗

11 Jun 2023

Using the Needs Stack for competitive strategy original ↗

4 Jun 2023

In its emptiness, there is the function of a startup original ↗

28 May 2023

Willingness-to-pay: Creating permanent competitive advantage for the right reasons original ↗

21 May 2023

You can have two Big Things, but not three original ↗

14 May 2023

More money if you do, more money if you don't original ↗

14 May 2023

What a startup does to you. Or: A celebration of new life original ↗

7 May 2023

How repositioning a product allows you to 8x its price original ↗

30 Apr 2023

When you want to quit because it's just not worth it original ↗

23 Apr 2023

Excuse me, is there a problem?original ↗

16 Apr 2023

When should a decision be fast, or slow?original ↗

9 Apr 2023

Pricing determines your business model original ↗

2 Apr 2023

Navigating the unpredictability of everything original ↗

19 Mar 2023

2022

Finding Fulfillment original ↗

25 Dec 2022

The Iterative-Hypothesis customer development method original ↗

17 Sept 2022

JIT selection from independent streams: An alternative to the "big backlog" of work original ↗

23 Aug 2022

Rocks, Pebbles, Sand: How to implement in practice original ↗

17 Jul 2022

Binstack: Making a maximal multi-dimensional decision original ↗

2 Jul 2022

Fermi ROI: Fixing the ROI rubric original ↗

20 Jun 2022

The "Talk vs Walk" workshop original ↗

8 Jun 2022

Productive meeting activities: Leverage the team, empower the individual original ↗

24 May 2022

Moats: Durable competitive advantage original ↗

7 May 2022

The "Great" Product Manager, a.k.a. the Impossible Product Manager original ↗

23 Apr 2022

Failure to face the truth original ↗

9 Apr 2022

Extreme brainstorming questions to trigger new, better ideas original ↗

26 Mar 2022

The Elephant in the room: The myth of exponential hypergrowth original ↗

5 Mar 2022

Who's lying?original ↗

26 Feb 2022

2019

Distributed Logical Time original ↗

23 Feb 2019

2017

Look what we did original ↗

2 Jan 2017

2016

Laws of 10x found everywhere original ↗

14 Dec 2016

What if there isn't another 10x?original ↗

18 Oct 2016

Darwin doesn't automatically select the best companies original ↗

23 Feb 2016

2015

Refutation: An acquisition is always a failure original ↗

29 Sept 2015

Balance is weak. Tension is strong.original ↗

1 Sept 2015

Zero-sum marketing channels: Good or bad for a startup to pursue?original ↗

4 Aug 2015

On the value of Judgement original ↗

8 Jun 2015

2014

New Year's Questions (neé Resolutions)original ↗

27 Dec 2014

Marketing at early startups: Deep, not wide original ↗

9 Dec 2014

2013

Stop chopping yourself to pieces original ↗

30 Dec 2013

Ho Rudolph original ↗

24 Dec 2013

Imbalanced People original ↗

22 Oct 2013

Why I don't like the LTV metric (LifeTime Value)original ↗

7 Oct 2013

Sandy Visions original ↗

27 Aug 2013

COC: A new metric for measuring cancellations in SaaS business models original ↗

6 Aug 2013

"Because that's the way it's done" -- should a founder listen?original ↗

19 Feb 2013

Better for whom?original ↗

5 Feb 2013

2012

But I know that he knows that I know original ↗

27 Nov 2012

The rise of the "successful" unsustainable company original ↗

23 Oct 2012

How do I know where to advertise?original ↗

5 Jun 2012

How do I stop "analyzing" and pick between two good choices?original ↗

8 May 2012

Which is better: Many customers at low price-point or few at high price?original ↗

1 May 2012

2011

Hiring Employee #1 original ↗

12 Dec 2011

The full story of "the one important thing" for startups original ↗

3 Oct 2011

Ballad of The Lean Startup original ↗

26 Sept 2011

10 things I've never heard a successful startup founder say original ↗

15 Aug 2011

Startup Weekend pep talk: It ain't the code original ↗

25 Jul 2011

Do I dare call bullshit aloud? Do you?original ↗

9 May 2011

2010

Marketing Platform Independence original ↗

29 Nov 2010

If you build it, they won't come, unless…original ↗

11 Oct 2010

Real Unfair Advantages original ↗

19 Jul 2010

Out of the cesspool and into the sewer: A/B testing trap original ↗

21 Jun 2010

Telling the 800-lb Gorilla to Shove it up his Ass original ↗

31 May 2010

The true meaning of common idioms original ↗

15 Mar 2010

Employed with a side of startup original ↗

8 Mar 2010

Enough with the "expert" guilt original ↗

22 Feb 2010

Sunk Costs: An invisible, pervasive peril original ↗

15 Feb 2010

A Tradeshow Checklist, born of experience original ↗

25 Jan 2010

2009

Discover what's blocking sales with less than a day of work original ↗

28 Sept 2009

Put down the compiler until you learn why they're not buying original ↗

21 Sept 2009

If Kindergarten were like Social Media Marketing original ↗

7 Sept 2009

Darwinian advice for "Going Viral"original ↗

3 Aug 2009

Sacrifice your health for your startup original ↗

29 Jun 2009

Letters to Joel Spolsky original ↗

16 Jun 2009

Too small to fail: How startups can grow in recessions original ↗

8 Jun 2009

Communicating Values: Show, don't Tell original ↗

18 May 2009

High-concept pitches are not your friend original ↗

23 Feb 2009

2008

Your idea sucks, now go do it anyway original ↗

22 Dec 2008

Breaking the Rules original ↗

17 Dec 2008

Standing out from the noise original ↗

12 Dec 2008

Bed, Bath, Linens, Things, Beyond, and More!original ↗

29 Nov 2008