41554 blogs · [ { "id": "01a08794-def4-7280-863d-bd695ff9f652", "title": "Here’s to Apple’s 50th—and a pretty decent ad line", "url": "https://kensegall.com/2026/03/22/heres-to-apples-50th-and-a-pretty-decent-ad-line/", "published_at": "2026-03-22T16:00:00+00:00" }, { "id": "01a08794-def4-7280-863d-bd69608b8e18", "title": "Apple is crossing a Steve Jobs red line", "url": "https://kensegall.com/2025/11/07/apple-is-crossing-a-steve-jobs-red-line/", "published_at": "2025-11-07T17:05:34+00:00" }, { "id": "01a08794-def4-7280-863d-bd6960f768dd", "title": "Jane Goodall and Apple’s “Think different”", "url": "https://kensegall.com/2025/10/07/jane-goodall-and-apples-think-different/", "published_at": "2025-10-07T16:22:50+00:00" }, { "id": "01a08794-def4-7280-863d-bd6960f9d4c2", "title": "Steve Jobs: “Your presentation is pedantic and boring.”", "url": "https://kensegall.com/2025/09/19/steve-jobs-your-presentation-is-pedantic-and-boring/", "published_at": "2025-09-19T16:43:44+00:00" }, { "id": "01a08794-def4-7280-863d-bd69611c193d", "title": "Apple’s momentary lapse of reason", "url": "https://kensegall.com/2024/05/12/apples-momentary-lapse-of-reason/", "published_at": "2024-05-12T23:28:43+00:00" }, { "id": "01a08794-def4-7280-863d-bd696174a2b0", "title": "Behind HAL: Apple’s last Super Bowl ad", "url": "https://kensegall.com/2024/02/13/behind-hal-apples-last-super-bowl-ad/", "published_at": "2024-02-13T21:42:19+00:00" }, { "id": "01a08794-def4-7280-863d-bd6961cb5818", "title": "Drawn: a feast for eyes & brain", "url": "https://kensegall.com/2024/01/31/drawn-a-feast-for-eyes-brain-2/", "published_at": "2024-02-01T00:20:36+00:00" }, { "id": "01a08794-def4-7280-863d-bd69628b883d", "title": "Apple’s scary event: a B-team production", "url": "https://kensegall.com/2023/11/04/apples-scary-event-a-b-team-production/", "published_at": "2023-11-04T17:22:46+00:00" }, { "id": "01a08794-def4-7280-863d-bd6963756ffd", "title": "2023 iPhone event: Was that real or AI?", "url": "https://kensegall.com/2023/09/25/2023-iphone-event-was-that-real-or-a-i/", "published_at": "2023-09-25T18:42:58+00:00" }, { "id": "01a08794-def4-7280-863d-bd69647345b6", "title": "Bill Gates’ fanciful memory", "url": "https://kensegall.com/2023/06/02/bill-gates-fanciful-memory/", "published_at": "2023-06-02T15:00:00+00:00" }, { "id": "01a0bb48-17ff-7048-a04d-8df6ede27d77", "title": "Apple & Jony: a make-believe ending", "url": "https://kensegall.com/2022/09/06/apple-jony-a-make-believe-ending/", "published_at": "2022-09-06T15:00:00+00:00" }, { "id": "01a0bb48-17ff-7048-a04d-8df6ee390ac4", "title": "The 27-inch iMac conundrum", "url": "https://kensegall.com/2022/03/16/the-27-inch-imac-conundrum/", "published_at": "2022-03-16T17:37:29+00:00" }, { "id": "01a0bb48-17ff-7048-a04d-8df6ef241d72", "title": "Attack of the lame headlines", "url": "https://kensegall.com/2021/10/01/attack-of-the-lame-headlines/", "published_at": "2021-10-01T15:44:49+00:00" }, { "id": "01a0bb48-17ff-7048-a04d-8df6efb2048f", "title": "The Apple Store gets its tab back", "url": "https://kensegall.com/2021/08/09/the-apple-store-gets-its-tab-back/", "published_at": "2021-08-09T16:06:58+00:00" }, { "id": "01a0bb48-17ff-7048-a04d-8df6f06eb7d9", "title": "Apple’s troubling stubborn streak", "url": "https://kensegall.com/2021/05/04/apples-troubling-stubborn-streak/", "published_at": "2021-05-04T15:59:11+00:00" }, { "id": "01a0bb48-17ff-7048-a04d-8df6f0b8eb67", "title": "Calm down, tech events are good, really", "url": "https://kensegall.com/2021/04/19/calm-down-tech-events-are-good-really/", "published_at": "2021-04-19T17:04:04+00:00" }, { "id": "01a0bb48-17ff-7048-a04d-8df6f13f2b69", "title": "The war without end: Mac vs. PC", "url": "https://kensegall.com/2021/03/31/the-war-without-end-mac-vs-pc/", "published_at": "2021-03-31T18:25:25+00:00" }, { "id": "01a0bb48-17ff-7048-a04d-8df6f1b97ff3", "title": "Apple’s monolithic moment", "url": "https://kensegall.com/2021/01/11/apples-monolithic-moment/", "published_at": "2021-01-11T17:07:41+00:00" }, { "id": "01a0bb48-17ff-7048-a04d-8df6f2b8a5db", "title": "2020 holiday ad: Apple vs. Apple", "url": "https://kensegall.com/2020/12/02/2020-holiday-ad-apple-vs-apple/", "published_at": "2020-12-02T16:17:54+00:00" }, { "id": "01a0bb48-17ff-7048-a04d-8df6f31926c3", "title": "HomePod mini: in search of the lost cord", "url": "https://kensegall.com/2020/10/23/homepod-mini-in-search-of-the-lost-cord/", "published_at": "2020-10-23T16:09:47+00:00" }, { "id": "01a0bb56-309d-7107-9df4-88ba04780814", "title": "Phil Schiller and the last wisp of Steve’s Apple", "url": "https://kensegall.com/2020/08/14/phil-schiller-and-the-last-wisp-of-steves-apple/", "published_at": "2020-08-14T20:13:25+00:00" }, { "id": "01a0bb56-309d-7107-9df4-88ba04a8eebb", "title": "Ellen’s little people problem", "url": "https://kensegall.com/2020/08/04/ellens-little-people-problem/", "published_at": "2020-08-04T18:07:03+00:00" }, { "id": "01a0bb56-309d-7107-9df4-88ba04b37c4b", "title": "JCPenney: A fatal lack of bravery", "url": "https://kensegall.com/2020/05/20/jcpenney-a-fatal-lack-of-bravery/", "published_at": "2020-05-20T14:38:00+00:00" }, { "id": "01a0bb56-309d-7107-9df4-88ba059822d4", "title": "The first Mac’s speechwriter, unmasked!", "url": "https://kensegall.com/2020/01/31/the-first-macs-speechwriter-unmasked/", "published_at": "2020-01-31T16:39:36+00:00" }, { "id": "01a0bb56-309d-7107-9df4-88ba05e6de9d", "title": "Every ad year has a low point", "url": "https://kensegall.com/2019/12/28/every-ad-year-has-a-low-point/", "published_at": "2019-12-28T17:09:37+00:00" }, { "id": "01a0bb56-309d-7107-9df4-88ba06d7d9c2", "title": "Sugarcoating the Apple agency layoffs", "url": "https://kensegall.com/2019/11/09/sugarcoating-the-apple-agency-layoffs/", "published_at": "2019-11-09T14:30:14+00:00" }, { "id": "01a0bb56-309d-7107-9df4-88ba077273b5", "title": "iPhone is dead! Long live Apple Phone!", "url": "https://kensegall.com/2019/09/09/iphone-is-dead-long-live-apple-phone/", "published_at": "2019-09-09T21:27:38+00:00" }, { "id": "01a0bb56-309d-7107-9df4-88ba07e53022", "title": "A dog’s breakfast: welcome to apple.com", "url": "https://kensegall.com/2019/07/26/a-dogs-breakfast-welcome-to-apple-com/", "published_at": "2019-07-26T22:08:13+00:00" }, { "id": "01a0bb56-309d-7107-9df4-88ba084693a0", "title": "Farewell Jony, and farewell Apple of old", "url": "https://kensegall.com/2019/07/01/farewell-jony-and-farewell-apple-of-old/", "published_at": "2019-07-01T22:49:50+00:00" }, { "id": "01a0bb56-309d-7107-9df4-88ba08bc78df", "title": "The ghost of Apple Card past", "url": "https://kensegall.com/2019/05/20/the-ghost-of-apple-card-past/", "published_at": "2019-05-20T20:29:49+00:00" }, { "id": "01a0bb5b-9f36-72b4-9eac-839c312bf440", "title": "Apple’s long journey to the workplace", "url": "https://kensegall.com/2019/04/08/apples-long-journey-to-the-workplace/", "published_at": "2019-04-08T23:55:12+00:00" }, { "id": "01a0bb5b-9f36-72b4-9eac-839c320c3404", "title": "AirPower: a fiasco beyond imagination", "url": "https://kensegall.com/2019/04/01/airpower-a-fiasco-beyond-imagination/", "published_at": "2019-04-01T21:07:32+00:00" }, { "id": "01a0bb5b-9f36-72b4-9eac-839c3269c0da", "title": "A sign of life in Apple billboards", "url": "https://kensegall.com/2019/01/11/a-sign-of-life-in-apple-billboards/", "published_at": "2019-01-12T01:06:47+00:00" }, { "id": "01a0bb5b-9f36-72b4-9eac-839c32d92510", "title": "Apple’s “Color Flood”: like Picasso said", "url": "https://kensegall.com/2018/12/31/apples-color-flood-like-picasso-said/", "published_at": "2019-01-01T00:22:43+00:00" }, { "id": "01a0bb5b-9f36-72b4-9eac-839c3338df3d", "title": "What happened to Jony’s voice?", "url": "https://kensegall.com/2018/11/05/what-happened-to-jonys-voice/", "published_at": "2018-11-05T22:49:03+00:00" }, { "id": "01a0bb5b-9f36-72b4-9eac-839c340978fb", "title": "Apple’s disturbing confession", "url": "https://kensegall.com/2018/10/29/apples-disturbing-confession/", "published_at": "2018-10-29T17:57:35+00:00" }, { "id": "01a0bb5b-9f36-72b4-9eac-839c3412fb96", "title": "iPhone naming: 1 step forward, 4 steps back", "url": "https://kensegall.com/2018/09/26/iphone-naming-1-step-forward-4-steps-back/", "published_at": "2018-09-26T19:24:57+00:00" }, { "id": "01a0bb5b-9f36-72b4-9eac-839c346291bc", "title": "Battle of the insurance jingles", "url": "https://kensegall.com/2018/08/10/battle-of-the-insurance-jingles/", "published_at": "2018-08-10T21:07:28+00:00" }, { "id": "01a0bb5b-9f36-72b4-9eac-839c3512c982", "title": "Ron Johnson was right about JCPenney", "url": "https://kensegall.com/2018/06/11/ron-johnson-was-right-about-jcpenney/", "published_at": "2018-06-11T23:02:36+00:00" }, { "id": "01a0bb5b-9f36-72b4-9eac-839c35617928", "title": "Animal instinct: the low end of advertising", "url": "https://kensegall.com/2018/05/28/animal-instinct-the-low-end-of-advertising/", "published_at": "2018-05-28T16:03:43+00:00" }, { "id": "01a0bb63-adbf-7321-9b88-e3580032c1d9", "title": "Touchless Control and the lessons of history", "url": "https://kensegall.com/2018/04/10/touchless-control-and-the-lessons-of-history/", "published_at": "2018-04-10T22:59:21+00:00" }, { "id": "01a0bb63-adbf-7321-9b88-e358011200a7", "title": "Apple’s case of dance fever", "url": "https://kensegall.com/2018/03/08/apples-case-of-dance-fever/", "published_at": "2018-03-08T22:53:03+00:00" }, { "id": "01a0bb63-adbf-7321-9b88-e35801460276", "title": "Think different, Take 2", "url": "https://kensegall.com/2018/01/23/think-different-take-2/", "published_at": "2018-01-24T00:45:21+00:00" }, { "id": "01a0bb63-adbf-7321-9b88-e35801c295f2", "title": "iPhone X and the critics’ Festival Of Wrong", "url": "https://kensegall.com/2017/12/25/iphone-x-and-the-critics-festival-of-wrong/", "published_at": "2017-12-26T01:43:13+00:00" }, { "id": "01a0bb63-adbf-7321-9b88-e35801e70f90", "title": "Stretching the truth with iPhone X", "url": "https://kensegall.com/2017/10/17/stretching-the-truth-with-iphone-x/", "published_at": "2017-10-17T19:03:45+00:00" }, { "id": "01a0bb63-adbf-7321-9b88-e358021b0c61", "title": "Apple and the common sense factor", "url": "https://kensegall.com/2017/09/17/apple-and-the-common-sense-factor/", "published_at": "2017-09-18T03:01:44+00:00" }, { "id": "01a0bb63-adbf-7321-9b88-e35802c17b78", "title": "Steve Jobs and the missing “Intel Inside” sticker", "url": "https://kensegall.com/2017/06/30/steve-jobs-and-the-missing-intel-inside-sticker/", "published_at": "2017-07-01T01:53:57+00:00" }, { "id": "01a0bb63-adbf-7321-9b88-e35803b2454f", "title": "The Great iPhone Naming Opportunity of 2017", "url": "https://kensegall.com/2017/04/17/the-great-iphone-naming-opportunity-of-2017/", "published_at": "2017-04-18T01:41:00+00:00" }, { "id": "01a0bb63-adbf-7321-9b88-e35804a356d2", "title": "The frustrated Steve Jobs", "url": "https://kensegall.com/2017/03/17/the-frustrated-steve-jobs/", "published_at": "2017-03-18T01:42:34+00:00" }, { "id": "01a0bb63-adbf-7321-9b88-e358056aa4f6", "title": "The making of Apple’s HAL", "url": "https://kensegall.com/2017/02/17/the-making-of-apples-hal/", "published_at": "2017-02-18T02:56:23+00:00" }, { "id": "01a0bb69-b779-7094-9678-86bc77137470", "title": "The wacky world of legal disclaimers", "url": "https://kensegall.com/2017/02/17/the-wacky-world-of-legal-disclaimers/", "published_at": "2017-02-18T02:52:52+00:00" }, { "id": "01a0bb69-b779-7094-9678-86bc77a0e18b", "title": "The lawlessness of political advertising", "url": "https://kensegall.com/2017/01/17/the-lawlessness-of-political-advertising/", "published_at": "2017-01-18T03:01:11+00:00" }, { "id": "01a0bb69-b779-7094-9678-86bc781dfff8", "title": "The beautifully annoying Siri Remote", "url": "https://kensegall.com/2016/10/25/the-beautifully-annoying-siri-remote/", "published_at": "2016-10-25T16:02:00+00:00" }, { "id": "01a0bb69-b779-7094-9678-86bc78e216ef", "title": "My visit to Prague’s Apple Museum", "url": "https://kensegall.com/2016/09/30/my-visit-to-pragues-apple-museum/", "published_at": "2016-09-30T17:06:00+00:00" }, { "id": "01a0bb69-b779-7094-9678-86bc79701678", "title": "Super Bowl confidential: the secret story behind Apple’s “Lemmings”", "url": "https://kensegall.com/2016/02/08/super-bowl-confidential-the-secret-story-behind-apples-lemmings/", "published_at": "2016-02-08T17:02:18+00:00" }, { "id": "01a0d4e2-e803-7165-bc2f-d7e92cf4b740", "title": "Link: Feeding frenzy", "url": "http://kensegall.com/2015/07/apple-doubters-in-a-feeding-frenzy/", "published_at": "2015-07-13T18:03:27+00:00" }, { "id": "01a0bb69-b779-7094-9678-86bc7a43e141", "title": "New Apple ads: landing with a serious thud", "url": "https://kensegall.com/2012/07/30/new-apple-ads-landing-with-a-serious-thud/", "published_at": "2012-07-30T16:57:21+00:00" }, { "id": "01a0bb69-b779-7094-9678-86bc7ae1cf5f", "title": "Steve Jobs and Noah Wyle’s moment of truth", "url": "https://kensegall.com/2012/04/18/steve-jobs-and-noah-wyles-moment-of-truth/", "published_at": "2012-04-18T15:54:00+00:00" } ] posts Claim your blog

Back to kensegall.com

Blog · corpus.blog/blogs/kensegall.com/posts

kensegall.com

kensegall.com

2026

Here’s to Apple’s 50th—and a pretty decent ad line original ↗

22 Mar 2026

2025

Apple is crossing a Steve Jobs red line original ↗

7 Nov 2025

Jane Goodall and Apple’s “Think different”original ↗

7 Oct 2025

Steve Jobs: “Your presentation is pedantic and boring.”original ↗

19 Sept 2025

2024

Apple’s momentary lapse of reason original ↗

12 May 2024

Behind HAL: Apple’s last Super Bowl ad original ↗

13 Feb 2024

Drawn: a feast for eyes & brain original ↗

1 Feb 2024

2023

Apple’s scary event: a B-team production original ↗

4 Nov 2023

2023 iPhone event: Was that real or AI?original ↗

25 Sept 2023

Bill Gates’ fanciful memory original ↗

2 Jun 2023

2022

Apple & Jony: a make-believe ending original ↗

6 Sept 2022

The 27-inch iMac conundrum original ↗

16 Mar 2022

2021

Attack of the lame headlines original ↗

1 Oct 2021

The Apple Store gets its tab back original ↗

9 Aug 2021

Apple’s troubling stubborn streak original ↗

4 May 2021

Calm down, tech events are good, really original ↗

19 Apr 2021

The war without end: Mac vs. PC original ↗

31 Mar 2021

Apple’s monolithic moment original ↗

11 Jan 2021

2020

2020 holiday ad: Apple vs. Apple original ↗

2 Dec 2020

HomePod mini: in search of the lost cord original ↗

23 Oct 2020

Phil Schiller and the last wisp of Steve’s Apple original ↗

14 Aug 2020

Ellen’s little people problem original ↗

4 Aug 2020

JCPenney: A fatal lack of bravery original ↗

20 May 2020

The first Mac’s speechwriter, unmasked!original ↗

31 Jan 2020

2019

Every ad year has a low point original ↗

28 Dec 2019

Sugarcoating the Apple agency layoffs original ↗

9 Nov 2019

iPhone is dead! Long live Apple Phone!original ↗

9 Sept 2019

A dog’s breakfast: welcome to apple.com original ↗

26 Jul 2019

Farewell Jony, and farewell Apple of old original ↗

1 Jul 2019

The ghost of Apple Card past original ↗

20 May 2019

Apple’s long journey to the workplace original ↗

8 Apr 2019

AirPower: a fiasco beyond imagination original ↗

1 Apr 2019

A sign of life in Apple billboards original ↗

12 Jan 2019

Apple’s “Color Flood”: like Picasso said original ↗

1 Jan 2019

2018

What happened to Jony’s voice?original ↗

5 Nov 2018

Apple’s disturbing confession original ↗

29 Oct 2018

iPhone naming: 1 step forward, 4 steps back original ↗

26 Sept 2018

Battle of the insurance jingles original ↗

10 Aug 2018

Ron Johnson was right about JCPenney original ↗

11 Jun 2018

Animal instinct: the low end of advertising original ↗

28 May 2018

Touchless Control and the lessons of history original ↗

10 Apr 2018

Apple’s case of dance fever original ↗

8 Mar 2018

Think different, Take 2 original ↗

24 Jan 2018

2017

iPhone X and the critics’ Festival Of Wrong original ↗

26 Dec 2017

Stretching the truth with iPhone X original ↗

17 Oct 2017

Apple and the common sense factor original ↗

18 Sept 2017

Steve Jobs and the missing “Intel Inside” sticker original ↗

1 Jul 2017

The Great iPhone Naming Opportunity of 2017 original ↗

18 Apr 2017

The frustrated Steve Jobs original ↗

18 Mar 2017

The making of Apple’s HAL original ↗

18 Feb 2017

The wacky world of legal disclaimers original ↗

18 Feb 2017

The lawlessness of political advertising original ↗

18 Jan 2017

2016

The beautifully annoying Siri Remote original ↗

25 Oct 2016

My visit to Prague’s Apple Museum original ↗

30 Sept 2016

Super Bowl confidential: the secret story behind Apple’s “Lemmings”original ↗

8 Feb 2016

2015

Link: Feeding frenzy original ↗

13 Jul 2015

2012

New Apple ads: landing with a serious thud original ↗

30 Jul 2012

Steve Jobs and Noah Wyle’s moment of truth original ↗

18 Apr 2012